Fight Business Podcast #35: ONE Championship's 'abysmal' TV ratings

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Fight Business Podcast

Patrick Auger

54 episodes

6 days ago

A podcast discussing all things business in MMA. Interviews with some of the best in the fight business, about the business.

Sports

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A podcast discussing all things business in MMA. Interviews with some of the best in the fight business, about the business.

Sports

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Fight Business Podcast #35: ONE Championship's 'abysmal' TV ratings

Fight Business Podcast

49 minutes 31 seconds

4 years ago

Fight Business Podcast #35: ONE Championship's 'abysmal' TV ratings

Welcome back to the Fight Business Podcast, Patrick Auger's weekly show dedicated to the business side of mixed martial arts. Subscribe for a new Fight Business Podcast episode every Thursday at midday (ET).

0:00 - Intro

1:33 - PFL launches fan token, MMA NFT discussion

7:33 - BKFC pension plan

16:04 - MMA ratings discussion

33:30 - Triller buys FITE TV

40:15 - UFC antitrust lawsuit update

47:33 - Outro

The first topic of today's Fight Business Podcast episode is PFL's fan token launch. Auger covers the token launch and how NFTs may benefit MMA promotions in the future.

Secondly, BKFC announced a fighter pension plan last week. Auger discusses what this means for the promotion, its fighters, and other promotions going forward.

Then we dive into the core part of today's episode: MMA ratings. Auger looks at recent Bellator, ONE Championship, Combate Global, and ONE Championship ratings, and gives you unique insight into how each promotion is doing.

A focal point of the discussion is ONE Championship's debut on TNT. Auger describes the launch as 'abysmal,' and explains why the numbers are especially bad considering strong lead-in programming and a desirable timeslot.

On the other hand, Combate continues to perform well with a worse timeslot. Auger breaks it all down in this special segment.

Then we move into the recent FITE TV acquisition by Triller's parent company. What's that mean for business, especially with the upcoming "freakshow" fights that are a strong focus over at Triller Fight Club in particular?

Lastly, we get a quick update regarding the UFC antitrust lawsuit update.

This episode is packed. Make sure to hit that subscribe button to stick around for weekly Fight Business Podcast episodes right here on The Body Lock's YouTube channel!

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