This week, we catch up with Kyle Miko, co-founder and Chief Marketing Officer of VirtuOx Cardio Sleep, a leader in at-home respiratory, sleep, and cardiac diagnostics. Kyle shares how VirtuOx is making a difference by focusing on sleep health and patient well-being, guided by the company's mission to "restore the breath of life." He delves into VirtuOx's go-to-market strategy, centered on educating physicians about sleep and cardiac diagnostics, and offers insights into how his team uses da...
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This week, we catch up with Kyle Miko, co-founder and Chief Marketing Officer of VirtuOx Cardio Sleep, a leader in at-home respiratory, sleep, and cardiac diagnostics. Kyle shares how VirtuOx is making a difference by focusing on sleep health and patient well-being, guided by the company's mission to "restore the breath of life." He delves into VirtuOx's go-to-market strategy, centered on educating physicians about sleep and cardiac diagnostics, and offers insights into how his team uses da...
Welcome to another insightful episode of the Field Sales Leadership Podcast. In this episode, host JT Rimbey welcomes co-host Mary Keough to discuss the evolving landscape of outside sales. They dive into four major trends impacting the field: Aging and Retiring Workforce: The hosts discuss the challenges companies face when top-performing, tenured sales reps retire and how this transition affects relationships and revenue.Younger Salespeople and Technology Expectations: The conversati...
Field Sales Leadership Guide
This week, we catch up with Kyle Miko, co-founder and Chief Marketing Officer of VirtuOx Cardio Sleep, a leader in at-home respiratory, sleep, and cardiac diagnostics. Kyle shares how VirtuOx is making a difference by focusing on sleep health and patient well-being, guided by the company's mission to "restore the breath of life." He delves into VirtuOx's go-to-market strategy, centered on educating physicians about sleep and cardiac diagnostics, and offers insights into how his team uses da...
