Feel More Buy More: The marketing and advertising podcast from System1 that puts its data where its mouth is. Everyone has an opinion on the latest ads. So do we at System1. But we’ve got the numbers too – effectiveness test scores fresh off the System1 Ad Ratings database. Every episode the System1 team and their guests talk you through the latest campaigns and the freshest work – and reveals their Star Ratings
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Feel More Buy More: The marketing and advertising podcast from System1 that puts its data where its mouth is. Everyone has an opinion on the latest ads. So do we at System1. But we’ve got the numbers too – effectiveness test scores fresh off the System1 Ad Ratings database. Every episode the System1 team and their guests talk you through the latest campaigns and the freshest work – and reveals their Star Ratings
What are fluent devices and why are they effective?
Feel More Buy More
34 minutes
6 years ago
What are fluent devices and why are they effective?
We're discussing fluent devices today, joined by System1's Chief Innovation Officer, Orlando Wood, and our Head of Marketing, Tom Ewing. Orlando has some fascinating insights into some of the most recognisable ads that include fluent devices, such as Gio Compario of GoCompare, the Honey Monster and the Hoffmeister Bear.
Feel More Buy More
Feel More Buy More: The marketing and advertising podcast from System1 that puts its data where its mouth is. Everyone has an opinion on the latest ads. So do we at System1. But we’ve got the numbers too – effectiveness test scores fresh off the System1 Ad Ratings database. Every episode the System1 team and their guests talk you through the latest campaigns and the freshest work – and reveals their Star Ratings
