Episode 9: Pinning for Profits - Making Pinterest Work for Your Business

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FEEL GOOD Sales Podcast

Michelle LaRose

12 episodes

4 days ago

Welcome to the FEEL GOOD Sales Podcast, hosted by Michelle LaRose! Through a mix of expert interviews and practical advice, Michelle and her guests are all about transforming your sales process into something natural, aligned, and effective. Whether you’re an entrepreneur, coach, or small business owner, you’ll find strategies here to build genuine connections, engage your audience, and grow your business—while making money in a way that feels good. Because when your sales feel good, you make more sales—and when you make more sales, you make more money!

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Episode 9: Pinning for Profits - Making Pinterest Work for Your Business - Interview with Chantal Schnurr

FEEL GOOD Sales Podcast

34 minutes 7 seconds

1 year ago

Episode 9: Pinning for Profits - Making Pinterest Work for Your Business - Interview with Chantal Schnurr

Summary

In this episode of the FEEL GOOD Sales Podcast, I’m joined by Pinterest strategist Chantal Schnurr, who shares her expertise on how to leverage Pinterest for consistent traffic and business growth. Chantal has been helping entrepreneurs and small business owners harness the power of Pinterest for over six years, and today, she’s breaking down how to "Establish & Elevate," "Engage & Excite," and "Leverage & Connect" using Pinterest. We talk about everything from finding the right keywords to optimizing your pins and boards for long-lasting impact. If you’re looking to make Pinterest work for your business without constantly creating new content, this episode is packed with actionable tips to help you hit the ground running!

FEEL GOOD Sales Process Takeaways E - Establish & Build: "Pinterest is all about keywords. Without them, it’s like putting up a billboard in the middle of nowhere."

E - Engage & Excite: "Repurpose your existing content. You don’t need to start from scratch to create engaging pins."

L - Leverage & Connect: "Pinterest gives you recurring traffic month after month—your pins can drive traffic for years."

Links and Subscribe If you loved what Chantal had to share, be sure to check out her Pinterest services on her website, Confident Collaborations, and join her new Facebook group, Pinterest Growth & Strategy for Entrepreneurs, to learn more about mastering Pinterest! She also offers a Custom Pinterest Keyword Deep Dive package to help you find the right keywords and set up optimized boards to drive traffic to your business.

Want to keep improving your sales process? Join our FEEL GOOD Sales Facebook group for more conversations and resources to grow your business! Subscribe to the FEEL GOOD Sales Newsletter so you never miss an episode or update.

Don’t forget to like, subscribe, and leave a review! Your feedback helps more entrepreneurs discover how to make their sales feel good and grow their businesses.

Chapters

00:00 Introduction and Overview of Pinterest Strategy

01:43 Establishing and Building Your Pinterest Presence

04:43 Keyword Research and Optimization Techniques

07:55 Creating Effective Boards and Pins

10:40 Leveraging Pinterest for Long-Term Traffic

13:40 Designing Engaging Pins and Content Repurposing

16:44 Connecting with Your Audience on Pinterest

19:37 Final Thoughts and Encouragement

Keywords Pinterest marketing, recurring traffic, keyword research, sales process, establish & elevate, engage & excite, leverage & connect, pins, boards, repurposing content, digital marketing, entrepreneurship, small business growth.