251: From $18/Day to $10K in Projects: Jolleen's Instagram Strategy for Freelance Success

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Fashion Designers Get Paid: Build Your Fashion Career On Your Own Terms

Sew Heidi

287 episodes

6 days ago

This is a show for burnt-out fashion designers (and TDs, PDs, patternmakers, textile designer and beyond) who want more flexibility in their career while still doing work they love. You'll learn how to build a freelance fashion business, so you can do the work you love on your own terms. Freelancing in fashion is the only way to get freedom in your day (instead of being tied to a desk). Whether you want to earn extra money on the side, fund your fashion brand, or replace your salary, the FDGP podcast will help you get there. Listen in for actionable tips and strategies to kickstart or grow your career as a freelance fashion designer, build your confidence, and create the life you want. Hosted by $100k+ fashion freelancer Sew Heidi, the show features interviews and strategy sessions with successful freelance fashion designers from around the world who've ditched toxic fashion jobs and taken control of their own destinies. This is the only place to get REAL insights from REAL freelancers who have built REAL careers on their own terms. (Formerly the Successful Fashion Freelancer podcast.)

All content for Fashion Designers Get Paid: Build Your Fashion Career On Your Own Terms is the property of Sew Heidi and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Fashion & Beauty

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Education

251: From $18/Day to $10K in Projects: Jolleen's Instagram Strategy for Freelance Success

Fashion Designers Get Paid: Build Your Fashion Career On Your Own Terms

40 minutes

7 months ago

251: From $18/Day to $10K in Projects: Jolleen's Instagram Strategy for Freelance Success

Learn the powerful mindset shift that took Jolleen from underpaid to unstoppable in fashion freelancing!

Tired of feeling stuck, underpaid, or invisible in the fashion world? Jolleen Gabriel’s story will seriously light a fire under you. She went from earning just $18 a day in the Philippines to making over $4,000 a month as a freelance fashion designer—working only 20 hours a week. No massive audience. No secret connections. Just a smart strategy, a mindset shift, and some intentional Instagram magic.

In this episode, Jolleen shares how she built a thriving niche in swimwear, turned Instagram into a client-generating machine (without needing a huge following), and overcame self-doubt to confidently charge her worth. Her journey is packed with practical insights and inspiring mindset shifts that any freelancer can learn from.

If you’re new to freelancing or have been at it a while, click play now to discover how to land better clients, build a business you’re proud of, and finally charge what you're worth.

Resources:
197: How to Sell Yourself As A Freelance Fashion Designer (without feeling gross)
Bonus: The $200K Reality Check: Why Starting a Fashion Brand Costs More Than You Think

About Jolleen:
Jolleen Gabriel is a swimwear designer who loves helping people bring their brand visions to life. For her, it's about more than just creating beautiful designs; it's about empowering entrepreneurs to launch successful swimwear lines. She guides her clients through every step, from sketching concepts and developing tech packs to finding the perfect manufacturer. Her goal is to make the process as smooth and supportive as possible, so her clients feel confident and excited about building their dream brands.

Connect with Jolleen:
Email her at jolleengabriel@gmail.com
Check out her website
Follow on Instagram
Connect on LinkedIn

Sick of being tied to a desk and want more freedom in your day, snag my free training: How to Freelance in Fashion (even if you're terrified you don't have all the answers) by clicking here.