
Hey guys, long time no see! Welcome back to the Fail With Fire Podcast. I'm your host Phoenix, CEO of Ad Beacon, your favorite first-party data and attribution platform. Today, I'm excited to be joined by one of my favorites, Arjun Shukla. We've connected through Twitter, events, and even the Dad Gang, despite me being an honorary member. In this episode, we're diving deep into Q1 insights and Arjun's unique perspective on the DTC space. Arjun, CEO and founder of GrowSpotlight.com, specializes in scaling six-figure brands to seven, eight, and nine figures profitably. With over 200 brands under his belt and $100 million in paid spend, he's grown GrowSpotlight from zero to a million in annual revenue. Join us as we discuss our industry experiences, laugh about the quirks of DTC, and share genuine friendship moments from events. Arjun's passion for authentic connections and founder-centric approach shines through, making this episode a must-listen. We'll also touch on some thought-provoking topics, including the importance of integrity in business, the impact of social media on our lives, and the challenges of maintaining ethical standards in a competitive market. Don't miss Arjun's insights on navigating failures and his commitment to doing right by his clients and team. Whether you're on the treadmill or avoiding it, this episode is packed with valuable lessons and heartwarming stories. Connect with Arjun on X @growwitharjun for more engaging conversations. Thanks for tuning in to the Fail With Fire Podcast! Stay tuned for more episodes and make sure to subscribe! Want to learn more about optimizing your Meta ads like a true rockstar? Check out AdBeacon and book your live 1-on-1 demo today! www.AdBeacon.com