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The Chris Wolfe Podcast: What Happens When Medicine Becomes Marketing
EyeCode Media
21 minutes
2 days ago
The Chris Wolfe Podcast: What Happens When Medicine Becomes Marketing
Dr. Chris Wolfe examines how dry eye disease became linked with aesthetic treatments like IPL and radiofrequency. While these light-based therapies show real benefits for inflammation and gland function, marketing them as cosmetic services blurs the line between medical care and elective treatment.
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