TRACEY FOLLOWS is a professional futurist identifying the future trends that will shape our world. Her clients have included Telefonica, Google, Sky, Farfetch, Conde Nast and Virgin. She has spoken at UN HQ in New York, delivered her TedX at the UK Foreign & Commonwealth Office and closed at events such as Think With Google.

She writes her own contributor column in Forbes and her opinions are regularly sought by national media.

Tracey is also a member of the Association of Professional Futurists, World Futures Studies Federation and a Fellow of the RSA.   Her first book, The Future of You: Can Your Identity Survive 21st Century Technology? published by Elliott & Thompson March 2021.

Read her book - 'The Future of You' 

Follow her on Twitter - @traceyfutures

See more of Nikolas’ thinking at www.nikolasbadminton.com