Generative Artificial Intelligence is a branch of artificial intelligence that uses deep learning algorithms, trained on large datasets, to generate content such as text, images, videos, and music. ChatGPT is just one example of generative AI that can generate human-like responses to text prompts and can be used in a variety of applications such as chatbots, language translation, and content creation. As these technologies continue to evolve, they have the potential to revolutionise the way we interact with machines and each other. However, it's important to be aware of the potential ethical implications and to ensure that these technologies are used for the benefit of all. In this episode, Professor Yogesh Dwivedi and Dr Laurie Hughes with host Sam Blaxland discuss the potential benefits, challenges and risks associated with using generative AI platforms such as ChatGPT. What impact will it have in education and what are the implications for individuals, organisations and institutions in wider society?