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Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
thebookvoice.com
190 episodes
3 weeks ago
Please visit https://thebookvoice.com/podcasts/1/audiobook/user/1544/ to download full audiobooks of your choice for free. Are you looking for ways to relax after stressful working hours? With over 500,000+ audiobooks in categories like Comedy, Sports & Entertainment, and Science Fiction, we will bring you interesting experiences. Get 3 free audiobooks right away and start exploring the world of sound. Easily listen on iPhone, iPad, Android, and many other devices; audiobooks will be the perfect companion for your modern life. Note: The authors receive royalties paid by the audiobook service provider for this free offer. If you do not want your audiobook to be in the podcast please send us an email to info@thebookvoice.com.
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All content for Explore New Full Audiobooks in Business & Economics, Marketing & Advertising is the property of thebookvoice.com and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Please visit https://thebookvoice.com/podcasts/1/audiobook/user/1544/ to download full audiobooks of your choice for free. Are you looking for ways to relax after stressful working hours? With over 500,000+ audiobooks in categories like Comedy, Sports & Entertainment, and Science Fiction, we will bring you interesting experiences. Get 3 free audiobooks right away and start exploring the world of sound. Easily listen on iPhone, iPad, Android, and many other devices; audiobooks will be the perfect companion for your modern life. Note: The authors receive royalties paid by the audiobook service provider for this free offer. If you do not want your audiobook to be in the podcast please send us an email to info@thebookvoice.com.
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Marketing
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Episodes (20/190)
Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Binge Times: Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix by Dawn Chmielewski, Dade Hayes
Please visit https://thebookvoice.com/podcasts/1/audiobook/550062 to listen full audiobooks. Title: Binge Times: Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix Author: Dawn Chmielewski, Dade Hayes Narrator: Will Damron Format: Unabridged Audiobook Length: 12 hours 24 minutes Release date: April 19, 2022 Genres: Marketing & Advertising Publisher's Summary: The first comprehensive account of the biggest wake-up call in the history of the entertainment business: the pivot to streaming. Go inside a disparate group of media and tech companies -- Disney, Apple, AT&T/WarnerMedia, Comcast/NBCUniversal and well-funded startup Quibi – as they scramble to mount multi-billion-dollar challenges to Netflix. After spotting Netflix and the deep-pocketed Amazon Prime Video a decade’s head start, rivals from the tech and start-up realm (Apple, Quibi) and traditional media (Disney, WarnerMedia, NBCUniversal) all decided to move mountains to enter the streaming game. At a cost of billions, each went after their own piece of the market, launching five new services in a seven-month span. And just as the derby was heating up, the coronavirus pandemic arrived, a black-swan event bringing short-term benefits but also stiff challenges. The battle for streaming supremacy may end up having more than one winner, but the cost and disruption to decades-old business models have also produced a lot of losers. Binge Times reveals the true costs of the vision quest as companies are turned inside-out and repeatedly redraw their org charts and strategic plans. Stretching from Silicon Valley to Hollywood to Wall Street, it is a mesmerizing, character-rich tale of hubris and ambition, as the fate of a century-old industry hangs in the balance. Supplemental enhancement PDF accompanies the audiobook.
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3 years ago
12 hours 24 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Strategic Advertising Management: 6th Edition by Larry Percy, Richard Rosenbaum-Elliott
Please visit https://thebookvoice.com/podcasts/1/audiobook/550685 to listen full audiobooks. Title: Strategic Advertising Management: 6th Edition Author: Larry Percy, Richard Rosenbaum-Elliott Narrator: Daniel Henning Format: Unabridged Audiobook Length: 22 hours 52 minutes Release date: December 31, 2021 Genres: Marketing & Advertising Publisher's Summary: Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications. Renowned experts in the field, the authors draw on their extensive experience to present the essential principles of communication that demonstrate how advertising works. Using real world examples and sixteen new case studies featuring a variety of international brands and companies such as Dutch bike rental service Swapfiet, US airline JetBlue, and British car manufacturer Jaguar, this is a resource you can trust to clearly illustrate how strategic advertising operates in a global economy. With added coverage on social media, viral, and online advertising throughout, and a dedicated chapter on digital media, Strategic Advertising Management continues to offer the most current, comprehensive and complete guide to the rapidly evolving landscape of the advertising industry.
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3 years ago
22 hours 52 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
All We Want: Building the Life We Cannot Buy by Michael Harris
Please visit https://thebookvoice.com/podcasts/1/audiobook/523905 to listen full audiobooks. Title: All We Want: Building the Life We Cannot Buy Author: Michael Harris Narrator: Vijay Mehta Format: Unabridged Audiobook Length: 4 hours 13 minutes Release date: December 28, 2021 Genres: Marketing & Advertising Publisher's Summary: Our lives are defined by a story of endless growth and consumption. Now a climate crisis demands that we change. Can we write new stories? In All We Want, award-winning author Michael Harris dismantles our untenable consumer culture and delivers surprising, heartwarming alternatives. Drawing on the wisdom of philosophers, scientists, and artists, Harris uncovers three realms where humans have always found deeper meaning: the worlds of Craft, the Sublime, and Care. Past attempts to blunt our impact on the environment have simply redirected our consumption—we bought fuel-efficient cars and canvas tote bags. We cannot, however, buy our way out of this crisis. We need, instead, compelling new stories about life's purpose. Part meditation and part manifesto, All We Want is a blazing inquest into the destructive and unfulfilling promise of our consumer society, and a roadmap toward a more humane future.
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3 years ago
4 hours 13 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Digital Prospecting: Finding, Nurturing, and Closing Sales with Social Technologies by Ken Guest, Mike Jones
Please visit https://thebookvoice.com/podcasts/1/audiobook/539706 to listen full audiobooks. Title: Digital Prospecting: Finding, Nurturing, and Closing Sales with Social Technologies Author: Ken Guest, Mike Jones Narrator: Sean Pratt Format: Unabridged Audiobook Length: 3 hours 1 minute Release date: November 23, 2021 Genres: Marketing & Advertising Publisher's Summary: Traditional cold calling is becoming less and less effective every day because the way people prefer to communicate is rapidly changing. Are you frustrated with the diminishing returns from traditional prospecting methods? Have you tried and failed to use social media and email to develop a consistent stream of quality leads? Do you have the sense that there should be a better calendar structure to your overall prospecting strategy, so that there's a clear, unfolding pattern of contact that turns leads into active business opportunities? In Digital Prospecting, Mike Jones and Ken Guest offer a proven, battle-tested process for an integrated twenty-first-century prospecting system that leverages today's social technologies. The book outlines the most effective ways to prospect using email and social selling interactions as the initial point of contact with the prospect. The process it offers is not meant to replace cold calls. It's meant only to give you the tools you need to evaluate which method makes the most sense, given your unique situation. Digital Prospecting is a must-listen for front-line salespeople eager to bring their business development plan up to date . . . and for the executives who train, supervise, coach, and mentor them.
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3 years ago
3 hours 1 minute

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
[Spanish] - Un pavorreal en el reino de los pingüinos by BJ Gallagher
Please visit https://thebookvoice.com/podcasts/1/audiobook/501503 to listen full audiobooks. Title: [Spanish] - Un pavorreal en el reino de los pingüinos Author: BJ Gallagher Narrator: Hector Martínez, María Eugenia Méndez, José Gabriel Hernández, Camila Vázquez Salcedo Format: Unabridged Audiobook Length: 2 hours 14 minutes Release date: October 29, 2021 Genres: Marketing & Advertising Publisher's Summary: 'Un pavorreal en el Reino de los Pingüinos' es un bestseller internacional y se ha publicado en 22 idiomas. Se trata de una fábula que entraña grandes verdades sobre el mundo empresarial, en particular sobre la diversidad, sobre las fuerzas que se resisten al cambio y las que promueven la innovación. 'Este es un audiolibro perspicaz. Nos dice muchas cosas sobre nosotros mismos que a veces no queremos saber'—Larry Strutton, antiguo editor de Rocky Mountain News. 'La belleza de esta metáfora reside en que transmite algo significativo y además ofrece información importante. Con él aprendí lecciones sobre diversidad, cultura corporativa y transformación empresarial que nunca olvidaré' Warren Bennis, autor de 'Conviértete en líder'. Este audiolibro está narrado en español latino - Barbara BJ Gallagher se graduó con honores como socióloga por la Universidad del Sur de California. También es Doctora de Ética Social y autora de libros de negocios, de mujeres y para niños. Fue gerente de Capacitación y Desarrollo del diario Los Ángeles Times. Ofrece seminarios y conferencias. Sus clientes corporativos incluyen: IBM, Chevron, John Deere Credit Canada, Volkswagen, entre otros. Ha participado en CBS Evening News, PBS, CNN y otros. La citan en diversos periódicos, revistas y sitios web, como: The Oprah Magazine, The New York Times, Chicago Tribune, etc. Warren H. Schmidt es profesor emérito de la Universidad del Sur de California, presidente de Chrysalis, Inc., empresa de Consultoría y Entrenamiento gerencial y presidente de la junta directiva de World Heritage Foundation, dedicada a 'compartir y preservar las maravillas de nuestro mundo' a través de películas documentales sobre gerencia y educación. Ostenta un diplomado en Psicología. Su película '¿Está bien que siempre tengas la razón?' ganó un premio de la Academia de Artes y Ciencias Cinematográficas en 1971.
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3 years ago
2 hours 14 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
[Spanish] - Coaching de equipos: Que necesita saber para facilitar el desarrollo de un equipo (What You Need to Know to Develop a Team) by Enric Arola, Cesar Piqueras
Please visit https://thebookvoice.com/podcasts/1/audiobook/551537 to listen full audiobooks. Title: [Spanish] - Coaching de equipos: Que necesita saber para facilitar el desarrollo de un equipo (What You Need to Know to Develop a Team) Author: Enric Arola, Cesar Piqueras Narrator: Adrián Ogazón Format: Unabridged Audiobook Length: 6 hours 53 minutes Release date: October 19, 2021 Genres: Marketing & Advertising Publisher's Summary: El mayor tesoro que tienen las organizaciones son las personas que trabajan en ellas. Por ello, es necesario tener siempre presente que, aunque como individuos son importantes, como equipo pueden ser invencibles. Para conseguirlo, es fundamental que los coaches, formadores, consultores y líderes conozcan las realidades de sus equipos: sus complejidades y la mejor forma de facilitar su desarrollo. Con este libro, los autores proponen las técnicas, herramientas, dinámicas y conocimientos necesarios para promover cambios que estimulen mejoras en el desempeño de los equipos: evaluar las diferentes visiones en ellos, identificar posibles disfunciones, crear un buen clima emocional, optimizar la comunicación y establecer la alianzas correctas para multiplicar resultados
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3 years ago
6 hours 53 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
[Portuguese] - Instagram para Negócios: Aprenda a vender todos os dias transformando seguidores em clientes by Júlia Munhoz
Please visit https://thebookvoice.com/podcasts/1/audiobook/551858 to listen full audiobooks. Title: [Portuguese] - Instagram para Negócios: Aprenda a vender todos os dias transformando seguidores em clientes Author: Júlia Munhoz Narrator: Suzi Martinez Format: Unabridged Audiobook Length: 3 hours 15 minutes Release date: October 8, 2021 Genres: Marketing & Advertising Publisher's Summary: - Você gostaria de usar o Instagram para alavancar o seu negócio ou até mesmo criar um negócio? - Deseja aumentar a lucratividade da sua empresa mas não sabe como começar? Para Júlia Munhoz, empreendedora digital e autora desta obra, a maioria das pessoas e empresas que estão usando o Instagram para Negócios estão cometendo grandes erros e usando a ferramenta da maneira errada. Com toda sua experiência desde o início do Instagram, Júlia Munhoz traz uma direção totalmente nova, no qual é possível você ter um Instagram de sucesso, aumentando as suas vendas, a sua lucratividade mesmo que você tenha poucos recursos iniciais para isso. Depois de ler esta obra inovadora, você nunca mais verá o Instagram e os seus negócios da mesma maneira. Portanto, este será o seu mapa para transformar o seu negócio. Com as estratégias mais poderosas de Marketing Digital e Vendas e técnicas para você transformar o seu Instagram em um sucesso. O que você está esperando? Mãos à obra!
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3 years ago
3 hours 15 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
List Building Lifestyle: The Ultimate Guide to Successful List Building. Get a Complete Guide on How to Become a True Success at List Building by Tommie Arnold
Please visit https://thebookvoice.com/podcasts/1/audiobook/554808 to listen full audiobooks. Title: List Building Lifestyle: The Ultimate Guide to Successful List Building. Get a Complete Guide on How to Become a True Success at List Building Author: Tommie Arnold Narrator: Marcus Mulenga Format: Unabridged Audiobook Length: 0 hours 18 minutes Release date: October 7, 2021 Genres: Marketing & Advertising Publisher's Summary: List Building Lifestyle: The Ultimate Guide to Successful List Building. Get a Complete Guide on How to Become a True Success at List Building List building is a method to collect targeted prospects who are visiting your site by offering them decent quality information in exchange for their contact details such as email, first name, last name and their phone numbers, this is also known as laser targeted, responsive subscribers list that eventually becomes the key element to your success. When the subscriber has confirmed his email subscription on your list, you can then start to send them the follow up emails in conjunction with relevant and useful content based on your product or services. This audiobook will teach you effective list building strategies and methods that can potentially transform the confirmed subscribers into buyers. You will learn how to establish a relationship with your customers that will encourage sales as well as repeating sales. This audiobook will discuss the following topics: -The Gadgets You Need -Squeeze Page -Giveaway's -Domain And Hosting Accounts -Developing A High Converting Squeeze Page -Generating Maximum Profits From Your Squeeze Page -Article Marketing -And many more! To learn more, scroll up and click “add to cart” now!
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3 years ago
18 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
The Network Marketing Business Model: The Ultimate Guide on Networking in the 21st Century, Learn How to Improve Your Networking Skills and Achieve Social Dominance by P.F. Christie
Please visit https://thebookvoice.com/podcasts/1/audiobook/551675 to listen full audiobooks. Title: The Network Marketing Business Model: The Ultimate Guide on Networking in the 21st Century, Learn How to Improve Your Networking Skills and Achieve Social Dominance Author: P.F. Christie Narrator: Marcus Mulenga Format: Unabridged Audiobook Length: 0 hours 14 minutes Release date: October 6, 2021 Genres: Marketing & Advertising Publisher's Summary: The Network Marketing Business Model: The Ultimate Guide on Networking in the 21st Century, Learn How to Improve Your Networking Skills and Achieve Social Dominance Network marketing has changed from how it was in the previous century. Everyone tells you that. But how has it changed actually? Network marketing is no longer about inviting your friends and family over for a little party at home where you give them a talk about this great new business opportunity you are involved in and hand them out some pamphlets or brochures. Today, people who are into MLM have given it a whole new meaning. Today, people are using the various resources of the Internet in order to bring their prospects to them. This audiobook will teach you all about network marketing today. You will learn how you can unleash the potential of targeted networks in your MLM venture. You will learn all the new effective networking methods being used today. This audiobook will discuss the following topics: - Differences between Traditional Network Marketing and New Age Network Marketing - Why Traditional Network Marketing Does Not Work Anymore - The Two Main Devices of 21st Century Network Marketing - Lead Generation for the 21st Century - Making Great Lead Capture Pages - Online Recruiting for the 21st Century - Email Marketing for Today - Enhancing Network Marketing Emails - Using Autoresponders and Always Being There - Patience Is a Virtue - And many more! If you want to learn more, scroll up and click “add to cart” now!
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3 years ago
14 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Mobile Marketing Revolution, 2 in 1 Bundle: Mobile Marketing and Mobile Profit by J.N. Martin, Tomm Dali
Please visit https://thebookvoice.com/podcasts/1/audiobook/545673 to listen full audiobooks. Title: Mobile Marketing Revolution, 2 in 1 Bundle: Mobile Marketing and Mobile Profit Author: J.N. Martin, Tomm Dali Narrator: Marcus Mulenga Format: Unabridged Audiobook Length: 0 hours 40 minutes Release date: August 18, 2021 Genres: Marketing & Advertising Publisher's Summary: Mobile Marketing Revolution, 2 in 1 Bundle: Mobile Marketing and Mobile Profit What began in the 90’s with the beeper fad is still alive and well today, with SmartPhones and tablet PCs that put the World Wide Web at our fingertips no matter where we happen to be. If you have a business but it is not optimized for mobile, now is the time to consider doing it. This could involve something simple like making sure your website is adaptable to different screen sizes or it could offer advanced offerings that are suitable for mobile devices. In 2019, mobile devices accounted for almost half of the internet traffic across the globe. Studies show that the number of mobile shoppers is at an all-time high and it will only continue to grow. Statistics show that 40% of online transactions were done using a mobile device. You should definitely take advantage of this by making sure you have a mobile marketing strategy that would advertise or showcase your business to mobile users. This bundle will teach you all the essential information you need when it comes to mobile marketing. You will learn how to integrate it into your business so you can reach more customers and expand your sales, connect with your audience and send constant highly targeted traffic to your website This 2 in 1 bundle includes the following audiobooks: 1. Mobile Marketing: The Ultimate Guide to Successful Mobile Marketing, Learn Insider Strategies and Best Practices on How to Tap Into The Always Growing Mobile Shopping Market 2. Mobile Profit: The Ultimate Guide to the Power of Mobile Marketing, Learn All the Information on How to Integrate Mobile Marketing in Your Business Strategies Get your copy of Mobile Marketing Revolution 2 in 1 Bundle today!
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4 years ago
40 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Generation We: The Power and Promise of Gen Z by Annemarie Hayek
Please visit https://thebookvoice.com/podcasts/1/audiobook/544437 to listen full audiobooks. Title: Generation We: The Power and Promise of Gen Z Author: Annemarie Hayek Narrator: Annemarie Hayek Format: Unabridged Audiobook Length: 6 hours 49 minutes Release date: August 7, 2021 Genres: Marketing & Advertising Publisher's Summary: There are moments when the normal flow of time catches, hesitates, and shifts direction. 2020 was one of these moments. Now, at this critical juncture, a new generation is coming of age and demanding a reckoning: Generation Z. Three billion strong, they’re at the center of the most pivotal issues of our time, from reimagining how we live on our changing planet to enacting a new mandate for racial equity. The following decade will bring unparalleled change, with Zs shaping the path ahead. This generation has a voice—and force—that’s united, unprecedented, and still unacknowledged. In Generation We, cultural and generational expert AnneMarie Hayek joins forces with thousands of Zs to tell their powerful story—one that impacts all of us. From new ideas on capitalism, politics, and climate change to education, gender, race, and work, AnneMarie explains how Gen Z thinks, what they envision, and why we should be hopeful. Zs are not naïve idealists. They’re hardened realists with a bold vision for how we can transition, re-create, and progress. Generation We is your invitation to see the future they will create as it’s unfolding.
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4 years ago
6 hours 49 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
The Psychology of Advertising: 3rd Edition by Bob M. Fennis, Wolfgang Stroebe
Please visit https://thebookvoice.com/podcasts/1/audiobook/495080 to listen full audiobooks. Title: The Psychology of Advertising: 3rd Edition Author: Bob M. Fennis, Wolfgang Stroebe Narrator: Nigel Patterson Format: Unabridged Audiobook Length: 19 hours 40 minutes Release date: August 3, 2021 Genres: Marketing & Advertising Publisher's Summary: The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice. Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable causes, voting for political candidates, and changing our health-related lifestyles for better or worse. This revised and fully updated third edition of The Psychology of Advertising offers a comprehensive and state-of-the art overview of psychological theorizing and research on the impact of online and offline advertising and discusses how the traces consumers leave on the Internet (their digital footprint) guides marketers in micro-targeting their advertisements. The new edition also includes new coverage of big data, privacy, personalization, and materialism, and engages with the issue of the replication crisis in psychology, and what that means in relation to studies in the book.
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4 years ago
19 hours 40 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Market Research Like a Pro: The Easiest Guide to Market Research by Pooja Agnihotri
Please visit https://thebookvoice.com/podcasts/1/audiobook/549583 to listen full audiobooks. Title: Market Research Like a Pro: The Easiest Guide to Market Research Author: Pooja Agnihotri Narrator: Andrew Doyle Format: Unabridged Audiobook Length: 0 hours 48 minutes Release date: August 1, 2021 Genres: Marketing & Advertising Publisher's Summary: The wisdom from Sun Tzu's world-famous book, The Art of War, has been widely applied by many top-class CEOs to drive their businesses to success. One of the quotes from his book reads, “ If you know the enemy and know yourself, you need not fear the result of a hundred battles.” That translates to business as, “If you know yourself, your customers, and your competitors, you need not fear about your business anymore.” But how can entrepreneurs and business owners do that? The answer is market research. Market research is the magic elixir that can give you that extra edge you always wanted over your competitors. It can help entrepreneurs in launching successful startups within their limited resources; it can even help small business owners from getting their businesses taken over by giant corporations. My book, Market Research Like a Pro, is written for the sole purpose of helping businesses not just understand the role market research plays in the success of a business, but also in learning the easiest ways of incorporating it into their day-to-day business operations. In this book, entrepreneurs and small business owners are going to learn: How to create a market research plan? How to collect data through market research? Where should businesses look for data? And most importantly, how to put the collected data into action? After reading this book, Sun Tzu will have nothing on you.
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4 years ago
48 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Up App Selling: Loyalty and acquire new customers with the APPs by Oscar Dalvit
Please visit https://thebookvoice.com/podcasts/1/audiobook/537845 to listen full audiobooks. Title: Up App Selling: Loyalty and acquire new customers with the APPs Author: Oscar Dalvit Narrator: James Edward Jones Format: Unabridged Audiobook Length: 7 hours 16 minutes Release date: July 22, 2021 Genres: Marketing & Advertising Publisher's Summary: DISCOVER HOW TO BE LIGHT YEARS AHEAD OF THE COMPETITION AND DOMINATE THE DEVICE THAT PEOPLE TOUCH 2617 TIMES A DAY. This book is dedicated to you, the trader and entrepreneur, who is looking for proven strategies that will increase your turnover, make you earn more money and allow you to beat today's increasingly fierce competition. I'm sure the title of this book has caught your attention, APPs and mobile phones are part of everyone's life, and yours too, but I bet you would never have imagined that APPs are within your reach, and that being on people's mobile phones is nowadays also for those, like you, who are not multinationals. This book tells an extraordinary story: how we managed to increase our customers' turnover with hundreds of APPs made in less than 3 years, from the butcher in Sicily to the beautician in Canton Ticino in Switzerland, passing through large companies in Milan and up to the close collaboration with Confcommercio Ascom, Confesercenti, CNA and many partners in the area. We are always result-oriented, so we have taken to the streets with dozens and dozens of expert consultants, all over Italy. We've talked to and heard from our potential customers, we've done over 4,000 interviews on the state of digital marketing, the results of which are recounted in this book, we've created hundreds of Apps, we've made and seen the most common mistakes and discovered winning strategies never known before, we've disintegrated the myths and beliefs that revolve around this tool and mobile marketing. The result is to unveil the secrets of APPs through a great journey through Italy made up of small and medium-sized enterprises, with an innate ability to evolve, despite the clichés. In this book you'll find the ultimate guide, with examples and practical tips, to mastering the device that people touch more than 2617 times a day, the mobile phone...
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4 years ago
7 hours 16 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
[Portuguese] - Personal branding: Construindo sua marca pessoal by Arthur Bender
Please visit https://thebookvoice.com/podcasts/1/audiobook/536647 to listen full audiobooks. Title: [Portuguese] - Personal branding: Construindo sua marca pessoal Author: Arthur Bender Narrator: Diego De León Format: Unabridged Audiobook Length: 10 hours 2 minutes Release date: July 21, 2021 Genres: Marketing & Advertising Publisher's Summary: A última vez que você fez uma visita ao supermercado, parou para observar a quantidade de produtos que são ofertados para cada categoria? Com quantas marcas de refrigerante você se deparou? E pastas de dente, quantos tipos diferentes estavam presentes na gôndola? No mundo profissional o cenário é muito parecido. Milhares de pessoas disputam cargos e posições interessantes em empresas, e a maioria oferece os mesmos atributos: formação superior, duas línguas, especialização, experiência etc. Como se diferenciar nesse cenário tão competitivo? Em Personal Branding- Construindo sua marca Pessoal, o premiado publicitário Arthur Bender propõe uma discussão importante sobre a criação da sua marca pessoal. Com comparações práticas às regras do marketing, mostra que é possível a qualquer pessoa criar e fortalecer a sua marca pessoal, e tornar-se único em um mercado tão competitivo. Basta saber onde você quer chegar. Se não está satisfeito e acredita que pode melhorar ainda mais, faça como o técnico do time New York Jets, Bill Parcells, que escreveu um cartaz no vestiário do seu clube com a seguinte frase: 'Não culpe ninguém! Não espere nada! Faça alguma coisa!'. Isso mesmo. A responsabilidade é totalmente sua. A partir de agora, você está condenado à liberdade de escolhas. Então, vá em frente. Esse pode ser o primeiro passo para a sua grande virada profissional.
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4 years ago
10 hours 2 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
[Spanish] - Lenguaje sin palabras by Bárbara Tijerina
Please visit https://thebookvoice.com/podcasts/1/audiobook/527865 to listen full audiobooks. Title: [Spanish] - Lenguaje sin palabras Author: Bárbara Tijerina Narrator: Bárbara Tijerina Format: Unabridged Audiobook Length: 2 hours 52 minutes Release date: June 30, 2021 Genres: Marketing & Advertising Publisher's Summary: El lenguaje no verbal es determinante para el éxito o el fracaso en tu vida, en tu trabajo y en tus relaciones. Comunicar no sólo es dar información, sino también transmitir, conmover, persuadir, emocionar y hacer sentir a través de los gestos, la postura y la voz. Tu comunicación no verbal representa el 93% del impacto que causarás en los otros. ¿Cuántas veces te ha pasado que alguna persona te dice 'sí', pero sospechas que realmente dijo 'no'? El lenguaje sin palabras es el único canal de comunicación en el que es imposible mentir, en el que la gente expresa su yo verdadero, incluso sin darse cuenta; es una herramienta social que ayuda a entender al otro y a conectar mejor con los demás. Este libro te enseñará a leer las emociones y a interpretar el lenguaje no verbal de todos los que te rodean para que descifres qué es lo que están transmitiendo de manera inconsciente y cómo se sienten en determinadas situaciones: -Detectarás seguridad o inseguridad en las personas. -Diferenciarás si muestran arrogancia o frustración o si están a la defensiva. -Sabrás si alguien está nervioso, ansioso o preocupado. -Reconocerás si la persona está interesada o muestra indiferencia. Estas herramientas te permitirán tener congruencia entre lo que dices, lo que haces y lo que eres, y te ayudarán a mejorar la comunicación con los que te rodean y a elegir la manera ideal para transmitir tu mensaje. Si sabes reconocer, identificar y mover las emociones de alguien más, será muy fácil venderle, persuadirlo y hasta hacerlo votar por ti.
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4 years ago
2 hours 52 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Game of Sales: The Ultimate Guide on How to Boost Your Sales, Learn Advanced Pricing Strategies That Would Double Your Profits by Tate Masters
Please visit https://thebookvoice.com/podcasts/1/audiobook/529892 to listen full audiobooks. Title: Game of Sales: The Ultimate Guide on How to Boost Your Sales, Learn Advanced Pricing Strategies That Would Double Your Profits Author: Tate Masters Narrator: Marcus Mulenga Format: Unabridged Audiobook Length: 0 hours 18 minutes Release date: June 16, 2021 Genres: Marketing & Advertising Publisher's Summary: Game of Sales: The Ultimate Guide on How to Boost Your Sales, Learn Advanced Pricing Strategies That Would Double Your Profits Most people just seem to whack a price on their products with little time spent thinking about it, why they've priced it like that, and what factors are going to contribute to whether it's a successful decision or not. But it's really important to know how much freedom to experiment you have with regards to pricing, and what effect getting it wrong can have in a number of ways, so before you put a price on your product and release it to the world, take some time out, have a read, pick up the points and take them into account using them as kind of a checklist. This audiobook will give you some insight into the versatility you have as an online marketer with your own products. You will learn pricing strategies that will let you earn as much as you can from your products or services. This guide will also dispel some myths and dig right down to the real facts to ensure you get the most cash in your pocket the next time you launch one of your products. This audiobook will discuss the following topics: - Pricing Strategies - Pricing With Regard to Competition - Increase Sales By Presenting Choices - Rewards for Customers Equals More Cash For You - Trials and Lead Generation - Banning the Word Cheap - Value Added - And many more! Ninety-nine percent of the products sold are sold really cheap that they sometimes put customers off instead of attracting them. If you want to learn more about effective pricing strategies, scroll up and click “add to cart” now!
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4 years ago
18 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Best Branding Secrets Bundle, 2 IN 1 Bundle: Building a StoryBrand and Laws of Branding by And Nico Sterling, Dane Woodard
Please visit https://thebookvoice.com/podcasts/1/audiobook/528455 to listen full audiobooks. Title: Best Branding Secrets Bundle, 2 IN 1 Bundle: Building a StoryBrand and Laws of Branding Author: And Nico Sterling, Dane Woodard Narrator: Marcus Mulenga Format: Unabridged Audiobook Length: 0 hours 37 minutes Release date: June 8, 2021 Genres: Marketing & Advertising Publisher's Summary: Best Branding Secrets Bundle, 2 IN 1 Bundle: Building a StoryBrand and Laws of Branding To succeed online or any business in general for that matter, you need a brand. It's not enough to simply start spamming the web with content; you need to ensure that you have thought about who you want to be, how you are going to gradually raise awareness of your company, how you are going to introduce a gradually increasing number of potential customers to your products and services and how you are going to cement the loyalty of those who come across you. When you think of any big company, the brand is probably the first thing to come to mind. There are very few successful businesses that don’t have a prominent brand. Despite this, many small businesses and internet businesses don’t take the necessary time to create a strong brand and a strong identity that they can use to drive their organization forward. This bundle will teach you everything you need to know about branding. You will learn how you can create a strong and memorable brand. You will learn strategies on how to grow this brand to the point that it is recognizable just by the logo alone. You will learn the importance of branding and how this can help your business succeed. You will learn tools and techniques you'll need to create a brand that works for you in a highly effective manner. This 2 in 1 bundle includes the following audiobooks: 1. Building a StoryBrand: The Ultimate Guide on How to Establish Brand Authority, Discover How to Stand Out From Your Competition and Build an Incredible Brand 2. Laws of Branding: The Ultimate Guide on the Power of Branding, Learn How to Create and Promote a Strong Brand That Would Help Establish A Winning Business Get your copy of Best Branding Secrets 2 in 1 Bundle today!
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4 years ago
37 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Sell High, Sell Fast: How to sell your home for the best possible price, in the quickest possible time by Elaine Penhaul
Please visit https://thebookvoice.com/podcasts/1/audiobook/524528 to listen full audiobooks. Title: Sell High, Sell Fast: How to sell your home for the best possible price, in the quickest possible time Author: Elaine Penhaul Narrator: Elizabeth Bower Format: Unabridged Audiobook Length: 3 hours 28 minutes Release date: May 24, 2021 Genres: Marketing & Advertising Publisher's Summary: Do you want to sell your house for the best possible price in the quickest possible time? Sell High, Sell Fast sets out the seven-step ADDRESS system that will enable you to realise your house's maximum value up to three times faster than comparable properties on the market. Read this practical step-by-step guide to understand how to: • Identify and wow your ideal buyer • Declutter so your buyer doesn't have to see past your stuff • Decorate with confidence, choosing colours and accessories that will showcase your home • Create a fantastic first impression - inside and out - and attract your buyer in days, not months - without dropping your asking price • Capture the attention of potential buyers from the moment you launch your property onto the online portals with fabulous photos and video
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4 years ago
3 hours 28 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Hook Point: The Ultimate Guide on How to Engage a Customer, Discover Proven Methods of Customer Relationship Marketing and How to Increase Customer Magnetism by Marci Delaney
Please visit https://thebookvoice.com/podcasts/1/audiobook/523815 to listen full audiobooks. Title: Hook Point: The Ultimate Guide on How to Engage a Customer, Discover Proven Methods of Customer Relationship Marketing and How to Increase Customer Magnetism Author: Marci Delaney Narrator: Marcus Mulenga Format: Unabridged Audiobook Length: 0 hours 23 minutes Release date: May 19, 2021 Genres: Marketing & Advertising Publisher's Summary: Hook Point: The Ultimate Guide on How to Engage a Customer, Discover Proven Methods of Customer Relationship Marketing and How to Increase Customer Magnetism Small businesses will often rely on their website for consumers to find them, so this is a really good opportunity to make a good impression with potential leads or returning customers. You want to make sure that your site keeps your visitors engaged and interested. Sadly, there are a few brands that aren’t aware of the importance of being engaging on the web. But this is where these smaller companies are wrong especially in this day and age where most people spend a significant amount of time online. This audiobook will teach you all about how you can engage your customers so you keep them coming back for more. Some of the topics this audiobook will cover are the following: - How You Can Increase Customer Engagement Online - Why Customer Engagement is Key to Your Success - How to Improve Your Online Customer Engagement - What Content Will Engage the Different Types of Consumer Audiences? - Ways to Increase Your Customer Engagement - Focus on the Right Channel to Optimize Online Customer Engagement - Google Example of Brand Marketing That Engages Your Customers - Does Your Content Need More Personality? - The Value of Likes and Shares in Engaging Your Customer - How to Engage Your Customers With Holiday Marketing - Online Customer Engagement Means You Need Insight on Your Customers - How to Make Sure You Engage Your Customer and Give Them a Valued Experience Engaging your customers online is no longer a novelty – something you can think about offering. It is what consumers want and if you aren’t providing it, you need to expect that they will look elsewhere. So it’s essential that you learn how to engage your customers. To learn more, scroll up and click “add to cart” now!
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4 years ago
23 minutes

Explore New Full Audiobooks in Business & Economics, Marketing & Advertising
Please visit https://thebookvoice.com/podcasts/1/audiobook/user/1544/ to download full audiobooks of your choice for free. Are you looking for ways to relax after stressful working hours? With over 500,000+ audiobooks in categories like Comedy, Sports & Entertainment, and Science Fiction, we will bring you interesting experiences. Get 3 free audiobooks right away and start exploring the world of sound. Easily listen on iPhone, iPad, Android, and many other devices; audiobooks will be the perfect companion for your modern life. Note: The authors receive royalties paid by the audiobook service provider for this free offer. If you do not want your audiobook to be in the podcast please send us an email to info@thebookvoice.com.