Professor Amanda Daley, Professor of Behavioural Medicine at Loughborough University, breaks down the problem with current food labelling, the potential for P.A.C.E (physical activity calorie equivalent) labelling to provide a solution, and what she thinks about all the controversies surrounding this idea. Time Stamps: 0:00 - 07:20 - Introduction to guest, the topic and background 07:21 - 11:50 - Current strategy on food labelling in the UK 11:51 - 17:02 - Does the current strategy work or i...