From Bootstrapping to $150M Exit – Roger Sholanki on Building and Selling SaaS Companies

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Exit or Die

FoundersToday

5 episodes

1 day ago

Welcome to Exit or Die – the unfiltered podcast for founders who know there’s no Plan B. Hosted by FoundersToday, this show goes behind the pitch decks, press releases, and polished LinkedIn posts to uncover what really happens when you're building a startup that has to scale – or die trying. Each week, we talk to the people in the arena: funded founders, operators, and investors who’ve made the hard calls, burned the boats, and pushed past the breaking point. If you’re here for buzzwords and tech-bro platitudes, you’re in the wrong feed. 🚀 Real stories. 💥 Brutal lessons. 🎯 No BS.

Entrepreneurship

Business

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Entrepreneurship

Business

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From Bootstrapping to $150M Exit – Roger Sholanki on Building and Selling SaaS Companies

Exit or Die

45 minutes 5 seconds

3 weeks ago

From Bootstrapping to $150M Exit – Roger Sholanki on Building and Selling SaaS Companies

Building, scaling, and selling — not once, but three times.

⁠Peter Oberlik⁠, Founder & CEO of FoundersToday, speaks with ⁠Roger Sholanki⁠, a three-time founder and now Managing Partner at ⁠SeedTwo Capital⁠, who bootstrapped his SaaS company Book4Time into one of the world’s leading wellness tech platforms — before exiting for over $150 million.

From coding through the .com era to building vertical SaaS before it was cool, Roger shares his hard-earned lessons on scaling without funding, focusing on profitability, and why founders should pay themselves last.

Discover what truly separates unicorn chasers from real builders — and why in today’s market, focus beats hype every time.

Don’t miss this masterclass in founder mindset, exits, and the art of scaling smart.