On this episode, I had the pleasure of speaking with one of the world's leading experts in sales, service, and customer experience.
He is the author of three Amazon and Wall Street Journal best-selling books: “The Challenger Sale”, “The Effortless Experience” and “The Challenger Customer”¬—and is a frequent contributor to Harvard Business Review.
"The Challenger Sale" is widely regarded as the greatest sales book of all time. In our conversation, he breaks down the major concepts in the book. He scientifically breaks down the ideal sales profile, strategy, and approach.
We also discussed:
· The 5 Sales Personality Types…
· Who a Challenger IS…
· 6 Steps to a Great Sales Pitch…
· Sales Management Optimization…
If you want to master the most effective sale that has been studied, this podcast is for you.
PS - thought I should explain my black eye in this episode… wish I had a better story, but just happened to connect with an inadvertent knee during a Jiu Jitsu class