
In the latest episode of the evo India Podcast, Editor Sirish Chandran is joined in the studio by Gurpratap Boparai, CEO of Manufacturing at Suzlon Energy, to discuss why some cars and carmakers fail in India, what it truly takes to manufacture cars successfully in the Indian market, and also how not to manufacture them.
With decades of experience across both local and global automotive industries, from his early days at Tata Motors to his work with Fiat in Italy and the Tata-Fiat joint venture, which produced cars like the Fiat Linea, Punto, and Abarth Punto, he has deep expertise. He also contributed to India 2.0 at Skoda Auto Volkswagen India Pvt. Ltd., helping bring cars like the Skoda Kushaq, Skoda Slavia, Volkswagen Taigun, and Volkswagen Virtus to the Indian market.
In this podcast, he shares valuable insights on operational costs, manufacturing timelines, planning challenges, and explains why many car brands and manufacturers have failed in India. He also outlines strategies needed to succeed in one of the world’s most challenging automotive markets.
Hear the full evo India Podcast for an honest conversation about the Indian automotive industry, its failures, and the lessons that will shape future car manufacturing.