Nicole Smyth from Holland & Barrett and Clare Woodward from BT talk to Mark Thorpe about the MRS Senior Client Council diversity & inclusion best practice guidelines. The guidance under discussion is available here. Nicole Smyth, Customer Insight, Holland & Barrett Nicole Smyth is an experienced Insight leader, having worked client-side within a number of UK and Global retailers, including ASDA, George Clothing and Debenhams, and most recently leading Strategic Insights at H...
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Nicole Smyth from Holland & Barrett and Clare Woodward from BT talk to Mark Thorpe about the MRS Senior Client Council diversity & inclusion best practice guidelines. The guidance under discussion is available here. Nicole Smyth, Customer Insight, Holland & Barrett Nicole Smyth is an experienced Insight leader, having worked client-side within a number of UK and Global retailers, including ASDA, George Clothing and Debenhams, and most recently leading Strategic Insights at H...
Social media research is an important source of insight for most organisations today. But fake profiles, fake sentiment and fake data is a growing problem. This podcast gets to the heart of how data analysis and traditional research can work better together, or fail spectacularly. In 2018 Facebook suspended 1.3bn fake accounts. The Mueller report stated 126 million Americans were influenced by fake profiles and content created by a Russian agency to influence the outcome of the 2016 US el...
Evidence Talks
Nicole Smyth from Holland & Barrett and Clare Woodward from BT talk to Mark Thorpe about the MRS Senior Client Council diversity & inclusion best practice guidelines. The guidance under discussion is available here. Nicole Smyth, Customer Insight, Holland & Barrett Nicole Smyth is an experienced Insight leader, having worked client-side within a number of UK and Global retailers, including ASDA, George Clothing and Debenhams, and most recently leading Strategic Insights at H...
