#EUCampaignInsider | Writing the playbook on building movements in a digital age, with Christoph Schleifer

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European campaign playbook

a community of pro-European campaign pros

8 episodes

3 days ago

we are a community of pro-European campaign professionals who share best practices, strategies and innovative use of technology in political campaigns.

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we are a community of pro-European campaign professionals who share best practices, strategies and innovative use of technology in political campaigns.

Marketing

Business

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#EUCampaignInsider | Writing the playbook on building movements in a digital age, with Christoph Schleifer

European campaign playbook

42 minutes 15 seconds

3 years ago

#EUCampaignInsider | Writing the playbook on building movements in a digital age, with Christoph Schleifer

Think about the last movement that have inspired you to take action by, for example, signing a petition, joining a protest or volunteering.

Maybe, it was related with the fight against climate change world-wide, or with the women's rights struggle in your country.

Now, think again: what made you tick? what is, in other words, the secret to persuade people to join your cause?

We had a chat with Christoph Schleifer, Managing Director at CamBuildr, a software for community organising, on how to build a movement using digital tools.