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EngageX
Andrew Phillips and Sven Brook
30 episodes
1 day ago
I had always felt that sales teams' focus was generally on the wrong thing – their success, not the clients. I fundamentally believe this approach inhibits a more predictable, long-lasting success for the Stakeholder – (Clients, Company and Shareholders). CEO-Led Sales is arguing a different way. It's certainly not positioning this approach as an easy way to implement this transformation over the short term. Rather, it's a long term change of thinking and culture designed fix to the current issues I see in enterprise selling and give the CEO confidence in their team and forecasted revenue.
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Management
Business
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All content for EngageX is the property of Andrew Phillips and Sven Brook and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
I had always felt that sales teams' focus was generally on the wrong thing – their success, not the clients. I fundamentally believe this approach inhibits a more predictable, long-lasting success for the Stakeholder – (Clients, Company and Shareholders). CEO-Led Sales is arguing a different way. It's certainly not positioning this approach as an easy way to implement this transformation over the short term. Rather, it's a long term change of thinking and culture designed fix to the current issues I see in enterprise selling and give the CEO confidence in their team and forecasted revenue.
Show more...
Management
Business
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Episode 4: How Board Members can Deliver Value in Today’s Chaotic World with Russell Yardley
EngageX
36 minutes 49 seconds
2 years ago
Episode 4: How Board Members can Deliver Value in Today’s Chaotic World with Russell Yardley

Welcome back to the CEO-Led Sales Podcast with our host, Andrew Phillips, an experienced sales leader, author, consultant and the founder of CEO-Led Sales. Andrew is joined by Russell Yardley, Russell is currently the chairman of Algonquin investments and a board member of both the Australian Research Data Commons, and The Alannah and Madeline Foundation. Russell was invited onto CEO-Led sales to discuss his take as to whether the addition and resilience of board members are influential to a company’s success.

Russell Yardley began his career at IBM in 1978 focusing on technology, management, and marketing. He then went on to create his first company Decision Engineers which was involved in mergers and eventually sold which fuelled Russell’s passion for investing, and sharing and led him to be a board member of many companies with a special focus on IT or science commercialisation. Russell’s extensive experience as a board member can prove that the use of an executive committee is able to deliver value despite living through unprecedented times.

Listen to the latest episode of CEO-Led Sales with Colleagues via your favourite streaming platforms now.

EngageX
I had always felt that sales teams' focus was generally on the wrong thing – their success, not the clients. I fundamentally believe this approach inhibits a more predictable, long-lasting success for the Stakeholder – (Clients, Company and Shareholders). CEO-Led Sales is arguing a different way. It's certainly not positioning this approach as an easy way to implement this transformation over the short term. Rather, it's a long term change of thinking and culture designed fix to the current issues I see in enterprise selling and give the CEO confidence in their team and forecasted revenue.