38. PAS Copywriting Formula

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Emma Givens: Content & Copy

Emma Givens

42 episodes

2 months ago

Excited to stand out to more of the clients you adore? Learn the new school of copywriting and content marketing that’s compassionate and effective. In this podcast, you’ll discover how to write powerful copy and content, from sales pages to emails, and blogs to course scripts! We’ll have some fun, share our heart-to-hearts as small and medium-sized business owners, and give you copywriting tips to use today. Discover the theories of copywriting and marketing, tap into your inherent storytelling power (you’ve got it!) and grow your business. Turn your compassion for your clients into your most powerful asset! Hosted by Emma Givens, creator of the A.R.M.A.D.A. Formula for compassionate copy and content. Tune in to a new episode every Monday on Emma Givens: Content & Copy.

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38. PAS Copywriting Formula

Emma Givens: Content & Copy

8 minutes 31 seconds

3 years ago

38. PAS Copywriting Formula

Here's a quick win episode - learn PAS (the problem agitate solution copywriting formula) to write compelling, short-form copy!

It's one of the best copywriting tips for beginners or for social media that I can give you, but PAS is also amazing for the most advanced copywriters among us to write quick captions, email blurbs, or video scripts. (Maybe even keep attention on an Instagram live by using PAS!)

Your audience will be motivated to make the next move, whether that's clicking "buy" on a product or clicking on the blog post you're promoting. Take full advantage of this copywriting and content-writing formula with today's step-by-step breakdown and example.

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Resources mentioned:

Write Better Copy Using the 5 Levels of Customer Awareness

Watch the YouTube video here!
Listen to episode 10

The #1 Copywriting Formula:

Watch the YouTube video here!

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Important info:

Connect with me on Instagram @emmagivenscontentandcopy, I would love to get to know you and your aha moment!

Want to get copywriting and content marketing off your plate? Check out our services for your best results!

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Hosted on Acast. See acast.com/privacy for more information.