27. 8 Brand Communication Strategy Tips

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Emma Givens: Content & Copy

Emma Givens

42 episodes

2 months ago

Excited to stand out to more of the clients you adore? Learn the new school of copywriting and content marketing that’s compassionate and effective. In this podcast, you’ll discover how to write powerful copy and content, from sales pages to emails, and blogs to course scripts! We’ll have some fun, share our heart-to-hearts as small and medium-sized business owners, and give you copywriting tips to use today. Discover the theories of copywriting and marketing, tap into your inherent storytelling power (you’ve got it!) and grow your business. Turn your compassion for your clients into your most powerful asset! Hosted by Emma Givens, creator of the A.R.M.A.D.A. Formula for compassionate copy and content. Tune in to a new episode every Monday on Emma Givens: Content & Copy.

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Hosted on Acast. See acast.com/privacy for more information.

27. 8 Brand Communication Strategy Tips

Emma Givens: Content & Copy

16 minutes 10 seconds

3 years ago

27. 8 Brand Communication Strategy Tips

Does your brand strategy include a business communication plan? In today's episode, we break down the 8 steps to a successful communication planning process. Starting with defining your communication objectives, doing target audience research, codifying your brand personality, choosing the right communication channels in business... and ending in measuring success!

Your communication strategy will immediately help with social media audience engagement, crisis management, and doubling down on the RIGHT marketing platforms in 2022 (unique to your business, not just following trends). Effective communication—strategic communication—is part of your overall customer awareness project! Let's dive in.

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Resources mentioned:

Accelerate your business with a Brand Messaging Bible.

Write Better Copy Using the 5 Levels of Customer Awareness - You can tune in to the podcast or video version:

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Important info:

Connect with me on Instagram @emmagivenswriter, I would love to get to know you and your aha moment!

Want to know how I can personally help your business? Work with team Emma Givens Content & Copy

Ready for your business to accelerate with a Brand Messaging Bible?

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Enjoying our content? Consider inviting our team for some coffee! Thank you for all of your support!

Hosted on Acast. See acast.com/privacy for more information.