Frank Fiume interviews Carolyn and Charles Thurston, the founders of Wisdom Senior Care, to explore how a vision sparked in high school became a purpose-driven franchise helping seniors age with dignity. From burnout to breakthrough, they share how faith, family, and systems built a thriving brand that’s empowering caregivers and changing lives. Learn how they recovered from early setbacks, why multi-unit owners think differently, and how they’re blending technology with compassionate care.GUEST: Care: Carolyn & Charles Thurston WEBSITE: https://wisdomseniorcare.com/DOWNLOAD FRANK'S FREE FRANCHISE TIPS E-BOOK!https://hovqr.to/cd790850For More Information and Extra Resources Visit:https://emergingfranchisebrands.com/Books Mentioned in this Episode:The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About Ithttps://amzn.to/4l3aGLQPODCAST LINKShttps://efbpodcast.com/https://podcasters.spotify.com/pod/show/emergingfranchisebrandsSpotify: https://open.spotify.com/show/35Frm7tIXHKYXWTDdmqKa4Apple: https://podcasts.apple.com/us/podcast/emerging-franchise-brands/id1701687149SOCIALInstagram: https://www.instagram.com/emergingfranchisebrands/Facebook: https://www.facebook.com/emergingfranchisebrandsLinkedIn: https://www.linkedin.com/company/emerging-franchise-brands-podcast/Twitter: https://twitter.com/frankfiume------------------------------------------------------------------------------------Episode Shot and Edited at BlueBox Studios Tampahttps://blueboxdigital.com/