When Pinterest Strategist and Niche Marketing Expert Meagan Williamson joined the show for Episode 38, she opened up about a painful and expensive mistake that shaped the way she works today. Early in her business, she hired a Facebook ads expert to run paid traffic to a new funnel that had never been tested organically. Over a 90-day period she spent more than twenty-five thousand dollars on ad spend and fees with almost nothing to show for it. The only purchase was a sixty-seven-dolla...
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When Pinterest Strategist and Niche Marketing Expert Meagan Williamson joined the show for Episode 38, she opened up about a painful and expensive mistake that shaped the way she works today. Early in her business, she hired a Facebook ads expert to run paid traffic to a new funnel that had never been tested organically. Over a 90-day period she spent more than twenty-five thousand dollars on ad spend and fees with almost nothing to show for it. The only purchase was a sixty-seven-dolla...
What do you do when your big pitch idea quite literally vanishes in front of the client? For James Tomlinson, it involved a magician, a torn-up Financial Times, and the most awkward silence of his career. In this episode of Embracing Marketing Mistakes, James reveals the pitch fails that taught him more than any win ever could from sanding a CEO’s boardroom table to dealing with AI-written briefs that make no sense. With two decades in agency leadership, he now helps brands and agencies avoid...
Embracing Marketing Mistakes
When Pinterest Strategist and Niche Marketing Expert Meagan Williamson joined the show for Episode 38, she opened up about a painful and expensive mistake that shaped the way she works today. Early in her business, she hired a Facebook ads expert to run paid traffic to a new funnel that had never been tested organically. Over a 90-day period she spent more than twenty-five thousand dollars on ad spend and fees with almost nothing to show for it. The only purchase was a sixty-seven-dolla...