Welcome to Email After Hours by Sender Score, powered by Validity.
By day, we help email senders all over the world boost their email performance. Once we’re off the clock, we interview email marketing experts to talk about email fails, spam, privacy laws, metrics that matter, content that converts—and anything else that keeps senders up at night. Nothing is off-limits. We know what works in email–and we know the road to your next great campaign is getting bumpier by the day. So, we’re making it our mission to answer the single most important question for senders: How can we give email subscribers what they really want? To find out, join us after hours. Hosted by Danielle Gallant, Senior Email Strategist, and Guy Hanson, VP of Customer Engagement at Validity, Inc.
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Welcome to Email After Hours by Sender Score, powered by Validity.
By day, we help email senders all over the world boost their email performance. Once we’re off the clock, we interview email marketing experts to talk about email fails, spam, privacy laws, metrics that matter, content that converts—and anything else that keeps senders up at night. Nothing is off-limits. We know what works in email–and we know the road to your next great campaign is getting bumpier by the day. So, we’re making it our mission to answer the single most important question for senders: How can we give email subscribers what they really want? To find out, join us after hours. Hosted by Danielle Gallant, Senior Email Strategist, and Guy Hanson, VP of Customer Engagement at Validity, Inc.
When Email Goes Wrong: The Email Fail that Nearly Tanked a Brand—Then Made it a Fortune with Johanna Morlock-Abbasi
Email After Hours: The Podcast for Email Senders
20 minutes
5 months ago
When Email Goes Wrong: The Email Fail that Nearly Tanked a Brand—Then Made it a Fortune with Johanna Morlock-Abbasi
I’m sorry… WHAT happened?? 🤯 Email expert Johanna Morlock-Abbasi returns to Email After Hours to spill the deets on an email marketing mistake that turned into an unexpected win.
Spoiler alert: A campaign meant for 18,000 subscribers accidentally hit 12 MILLION inboxes. 😬
Email After Hours: The Podcast for Email Senders
Welcome to Email After Hours by Sender Score, powered by Validity.
By day, we help email senders all over the world boost their email performance. Once we’re off the clock, we interview email marketing experts to talk about email fails, spam, privacy laws, metrics that matter, content that converts—and anything else that keeps senders up at night. Nothing is off-limits. We know what works in email–and we know the road to your next great campaign is getting bumpier by the day. So, we’re making it our mission to answer the single most important question for senders: How can we give email subscribers what they really want? To find out, join us after hours. Hosted by Danielle Gallant, Senior Email Strategist, and Guy Hanson, VP of Customer Engagement at Validity, Inc.