In today's fast-paced world, industries are constantly evolving and innovating, and the textile industry is no exception. The competitive landscape in the textile industry is significant, with companies striving to stay one step ahead by adopting the latest trends, technologies, and sustainable practices. For this Ellie.Talks podcast episode, we had the honour to welcome Mr. Dirk Vantyghem, the Director General of Euratex. Euratex is the European Apparel and Textile Confederation that aims to boost competitiveness and sustainability in our industry at both the European and international levels. In this conversation, Julie and Dirk look at the complex subject of competitiveness and offer valuable insights into how to build a bright future for our industry. You can also read the blog post here.