From 30 to 400 People in 12 Months: How to Build Your Own Scene

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Elevated Frequencies

Olivia Mancuso

123 episodes

2 days ago

Entrepreneur and Chicago Music Nexus co-founder Olivia Mancuso cues up insider tips and real-world stories to help aspiring house and techno artists turn their passion into profit. After scaling her business from zero to six figures in six months, Olivia is ready to help with everything from setting up an LLC to building your personal brand. Each week, she’ll share personal insights alongside interviews with artists, promoters, label owners, and agents - all with the aim of elevating your house and techno journey. For more content on growing your career, brand, and business, check out Olivia’s Instagram: http://www.instagram.com/oliviamancuso__

All content for Elevated Frequencies is the property of Olivia Mancuso and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

From 30 to 400 People in 12 Months: How to Build Your Own Scene | EF EP 111

Elevated Frequencies

11 minutes

3 months ago

From 30 to 400 People in 12 Months: How to Build Your Own Scene | EF EP 111

Most DJs complain about not getting booked. Sarat, a drone pilot and DJ, created his own bookings instead. In just one year, he grew his sunrise sets from 30 people to 400+ people by building the scene he wanted to be part of.

Starting with nothing but a unique perspective of Chicago from his drone footage and a love for melodic house music, Sarat created sunrise events that serve a community craving something different from traditional club experiences. His story proves that when you stop waiting for permission and start solving real problems for real people, growth happens organically.

Note: Apologies for the shorter episode format - we lost some footage due to technical issues from the flood, but the story and insights remain powerful.

Key Takeaways:

Why starting with 10 people is better than waiting for the perfect moment
How to identify gaps in your local scene and fill them yourself
Using your unique skills and perspective to create something original
The power of consistency and respect in building sustainable events
How word-of-mouth marketing outperforms paid promotion
Why authentic experiences attract the right community
Building something that serves people rather than just promotes yourself
How to evolve your concept while maintaining your core audience
The importance of contributing something beautiful to your community
Why morning events create different energy than traditional nightlife

Want to create your own events? Get my complete 9-part DIY Pop-Up Party Guide for $25 - everything from permits to promotion, venue negotiation, content creation and more. Grab it here.

Stop waiting for opportunities. Hit play now to learn how to create the scene you want to be part of.

Connect with me: @oliviamancuso__

Video Editor/Audio Engineer: James Fixx