Caltech’s ELEVATED is your monthly infusion of project management wisdom. It blends leadership insights with professional growth to deliver audacious technical initiatives and programs.
Subscribe to ELEVATED:https://go.ctme.caltech.edu/elevated-launchpad.html (https://go.ctme.caltech.edu/elevated-launchpad.html)
Explore Caltech CTME:https://ctme.caltech.edu (https://ctme.caltech.edu/)
Brought to you by the California Institute of Technology
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Caltech’s ELEVATED is your monthly infusion of project management wisdom. It blends leadership insights with professional growth to deliver audacious technical initiatives and programs.
Subscribe to ELEVATED:https://go.ctme.caltech.edu/elevated-launchpad.html (https://go.ctme.caltech.edu/elevated-launchpad.html)
Explore Caltech CTME:https://ctme.caltech.edu (https://ctme.caltech.edu/)
Brought to you by the California Institute of Technology
Top Marketing Challenges Facing Strategic Marketers Today, with Guests Mary Abbazia and Tom Spitale
ELEVATED
50 minutes 2 seconds
1 year ago
Top Marketing Challenges Facing Strategic Marketers Today, with Guests Mary Abbazia and Tom Spitale
In this exciting episode, Elevated features Caltech CTME Marketing Instructors, Mary Abbazia and Tom Spitale. Mary and Tom discuss 10 of the Most Pressing Questions Facing B2B Strategic Marketers Today, including:
*How Do Traditional Businesses Keep Up With The New Digital Competition?
*How Can Smart Companies Bet On the Future — And Win?
*How Can Content Marketing Be Used To Build Customer Trust?
Moderator: Dr. Nate Crews
Producer: Tracylynne Williams
ELEVATED
Caltech’s ELEVATED is your monthly infusion of project management wisdom. It blends leadership insights with professional growth to deliver audacious technical initiatives and programs.
Subscribe to ELEVATED:https://go.ctme.caltech.edu/elevated-launchpad.html (https://go.ctme.caltech.edu/elevated-launchpad.html)
Explore Caltech CTME:https://ctme.caltech.edu (https://ctme.caltech.edu/)
Brought to you by the California Institute of Technology
