If you've ever thought, “Do I have to share my whole life online to be relatable?” ... then this episode is for you.

Let’s bust the myth that being authentic = sharing everything online. I’m pulling back the curtain on what I personally share in my business, what I keep private, and how YOU get to create your own rules (that suit YOU!)

Inside this episode:

• How to balance personal posts with business value

• Why oversharing isn’t always more authentic

• The kind of behind-the-scenes content that actually builds connection

• What I don’t post (and why that’s powerful, too)

Because being the face of your brand doesn’t mean you need to share your whole life. Your audience doesn’t need your deepest secrets, they need connection and value.

Join the conversation over on Instagram

Discover how you can work with Sarah Lilly

Don't forget to hit subscribe to get your fortnightly dose of Elevated Ambition, the podcast for ambitious female business owners who are ready to take their brand to the next level (and have fun while doing so!)