Every choice you make—what to buy, how to spend time, even why airline tickets fluctuate—follows hidden economic principles. Whether you realize it or not, economics shapes your daily life.

In this episode of Ekonified, we explore Chapter 1 of Principles of Economics, 13th Edition by Karl E. Case, Ray C. Fair, and Sharon M. Oster, uncovering key concepts that explain the world around you:

✔ Opportunity cost – The hidden trade-offs in every decision

✔ Marginal thinking – Why small choices matter more than you think

✔ Efficient markets – Why “get-rich-quick” schemes rarely work

✔ Micro vs. Macro – The big picture vs. everyday choices

✔ The Rainfall Effect – How weather impacts school dropout rates in India

Economics isn’t just theory—it’s the logic behind how you live, spend, and decide. Tune in to Ekonified and start seeing the world through an economist’s lens.