Why are companies in-housing MMO?

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Ekimetrics (Eng)

Ekimetrics

21 episodes

4 months ago

Leveraging data effectively is complex and challenging. Ekimetrics is here to explain it in everyday terms – getting straight to the heart of how to use data to help your business. On our Ekimetrics (Eng) Podcast, you can expect straightforward conversations with leading figures across different industries – from retail and leisure to financial services and automotive - and partners such as Meta and YouTube. We explore the challenges facing leadership teams and how unique data insights and optimization can give your business the edge. Ekimetrics is a specialist in scalable, high-impact data and analytical solutions. For over 16 years, we’ve pioneered the use of AI and advanced data science in marketing measurement, holistic business optimization and sustainability. We help companies rethink they way they operate so they can reconcile financial KPIs with non-financial goals.

Hosted on Acast. See acast.com/privacy for more information.

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All content for Ekimetrics (Eng) is the property of Ekimetrics and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Leveraging data effectively is complex and challenging. Ekimetrics is here to explain it in everyday terms – getting straight to the heart of how to use data to help your business. On our Ekimetrics (Eng) Podcast, you can expect straightforward conversations with leading figures across different industries – from retail and leisure to financial services and automotive - and partners such as Meta and YouTube. We explore the challenges facing leadership teams and how unique data insights and optimization can give your business the edge. Ekimetrics is a specialist in scalable, high-impact data and analytical solutions. For over 16 years, we’ve pioneered the use of AI and advanced data science in marketing measurement, holistic business optimization and sustainability. We help companies rethink they way they operate so they can reconcile financial KPIs with non-financial goals.

Hosted on Acast. See acast.com/privacy for more information.

Show more...

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Why are companies in-housing MMO?

Ekimetrics (Eng)

39 minutes 52 seconds

3 years ago

Why are companies in-housing MMO?

This time, we're taking a wide view on the in-housing topic. Whether companies are searching for that all-important single source of truth, wanting to answer business-critical questions, or looking to be agile and reactive in the marketing landscape, in-housing MMO is on the rise like we've never seen. We're joined by Sona Abaryan and Susan Lahey, two of Ekimetrics' Senior Managers to answer all your big questions on the topic. Hosted by Matt Andrew, UK MD and Partner at Ekimetrics you'll discover the value these programmes can offer and get no-nonsense advice to help you with your own in-housing journey.

Hosted on Acast. See acast.com/privacy for more information.