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egta's Expert Series
egta
37 episodes
3 days ago
The Expert Series brings industry thought leaders behind the microphone to discuss the hottest topics in the multiplatform TV and audio landscape. Join us as we dig deeper into the Global Streaming Wars, audience measurement, convergent TV and other media trends impacting the audio-visual ecosystem.
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Marketing
Business
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All content for egta's Expert Series is the property of egta and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Expert Series brings industry thought leaders behind the microphone to discuss the hottest topics in the multiplatform TV and audio landscape. Join us as we dig deeper into the Global Streaming Wars, audience measurement, convergent TV and other media trends impacting the audio-visual ecosystem.
Show more...
Marketing
Business
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31 - Wim Vermeulen (Director of Strategy and Sustainability, Bubka) on sustainable communication
egta's Expert Series
14 minutes 10 seconds
1 year ago
31 - Wim Vermeulen (Director of Strategy and Sustainability, Bubka) on sustainable communication

Why should businesses put sustainability at the top of the corporate agenda?


Our host, Iris Weissbuch, was delighted to welcome Wim Vermeulen, Director of Strategy and Sustainability at Bubka, to address these questions and more.


Tune in to this episode to learn the key principles of sustainable communication and what makes sustainable advertising credible.

egta's Expert Series
The Expert Series brings industry thought leaders behind the microphone to discuss the hottest topics in the multiplatform TV and audio landscape. Join us as we dig deeper into the Global Streaming Wars, audience measurement, convergent TV and other media trends impacting the audio-visual ecosystem.