🚀 EdUp International Podcast – Season 2, Episode 8 Developing an International Student Recruitment Plan with Study New York (Part 2 of 2)
How can universities craft a smart, sustainable international student recruitment plan? In this episode, we bring you Part 2 of the Study New York webinar, featuring five international recruitment and marketing experts from leading institutions across the state.
🎯 What You’ll Learn: ✅ How to make the most of resources using tools like Open Doors Data from the Institute of International Education. ✅ Smart strategies for recruitment travel—maximizing conferences like IACAC, deciding between fall vs. spring travel, leveraging small group trips, and leveraging EducationUSA & U.S. Commercial Services and major recruitment fairs. ✅ Best practices for collaborating with international recruitment agencies, conducting post-trip assessments, and making the most of limited budgets.
🌍 As the global higher ed landscape continues to evolve, continuing to build your university’s brand name and to maintain your long-term international student recruitment strategy is more vital than ever. Hear how institutions are adapting and innovating to drive international name recognition and sustainable growth.
đź“Ś Missed Part 1? Catch up on key insights around market selection, funding strategies, aligning recruitment with institutional goals, and more.
Thank you to Study New York and to Tricia Herritt of SUNY Buffalo State, Robert Oliva of St. Francis College, Jennifer Kenyon of SUNY Geneseo State, and Daniel Kopperud of Rochester Institute of Technology.
#InternationalStudentRecruitment #HigherEdMarketing #EnrollmentStrategy #StudyNewYork #StudyintheStates #EdUpExperience #USHigherEducation #iie #EducationUSA #USCommercialService