This Shoe Brand Launched A Collab With Jet-Puffed Marshmallows. Here’s How It Went. #616

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Ecommerce Marketing School

Privy

715 episodes

5 months ago

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.

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Entrepreneurship

Business,

Marketing

This Shoe Brand Launched A Collab With Jet-Puffed Marshmallows. Here’s How It Went. #616

Ecommerce Marketing School

20 minutes

2 years ago

This Shoe Brand Launched A Collab With Jet-Puffed Marshmallows. Here’s How It Went. #616

Kizik has mastered the art of collaborations. And they're not always obvious. Like their limited-edition shoe with Jet-Puffed Marshmallows. On today's episode of Ecommerce Marketing School, Brett Swensen, shares a behind-the-scenes look at their strategy and how it went (spoiler: it crushed). Plus, whether or not there's time to launch your own collab before BFCM.

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