Kevlyn Walsh is a Denver-based art teacher turned entrepreneur. She launched Festive Gal, an Etsy shop, in 2019 after her handmade headband was a hit among Christmas party attendees. Fast forward to 2025, and Festive Gal is thriving, selling custom gifts and party supplies. A new second site, Bake It Fancy, on Shopify, sells cooking accessories. Amid the growth, Kevlyn manages employees, production, and, yes, Etsy constraints. She addresses those challenges and more with host Eric Bandholz....
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Kevlyn Walsh is a Denver-based art teacher turned entrepreneur. She launched Festive Gal, an Etsy shop, in 2019 after her handmade headband was a hit among Christmas party attendees. Fast forward to 2025, and Festive Gal is thriving, selling custom gifts and party supplies. A new second site, Bake It Fancy, on Shopify, sells cooking accessories. Amid the growth, Kevlyn manages employees, production, and, yes, Etsy constraints. She addresses those challenges and more with host Eric Bandholz....
Nate Lagos is vice president of marketing for Original Grain, a direct-to-consumer seller of luxury watches. He relies on Facebook advertising, but not for immediate customer acquisition. “Platforms such as Facebook are megaphones, not salespeople,” he says. In this episode, Nate shares his marketing origins, advertising tactics, influencer management, and more. For an edited and condensed transcript with embedded audio, see: https://www.practicalecommerce.com/facebook-megaphone-powers-d2c...
Ecommerce Conversations
Kevlyn Walsh is a Denver-based art teacher turned entrepreneur. She launched Festive Gal, an Etsy shop, in 2019 after her handmade headband was a hit among Christmas party attendees. Fast forward to 2025, and Festive Gal is thriving, selling custom gifts and party supplies. A new second site, Bake It Fancy, on Shopify, sells cooking accessories. Amid the growth, Kevlyn manages employees, production, and, yes, Etsy constraints. She addresses those challenges and more with host Eric Bandholz....