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EcomGold is brought to you by: Rewind Shopify App. Back up your Shopify store because not doing so is absolute lunacy! As a listener of the show, you can claim a no strings attached free month with this link: https://rewind.com/ecommercegold/ Sendlane. Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience. Send your customers exactly what they want, when they want it. (Better than Klaviyo in Finn's opinion). https://www.sendlane.com/ Su...
From Coffee RTDs to Baby Grows: This is Joe's Voyage in Consumer Products.
Ecom Gold
58 minutes
2 years ago
From Coffee RTDs to Baby Grows: This is Joe's Voyage in Consumer Products.
[00:00:00] Startup process, product innovation, strategic aims.[00:04:05] Launched coffee business, impacted by COVID, started Grow Gros.[00:08:22] Service paid to formulate and prove model.[00:12:21] Struggled to align elements for perfect branding.[00:14:52] Joined role pre pandemic, involvement in investment.[00:25:00] Sampling product with kids and co-founders.[00:25:55] First samples were poor, despite clear instructions.[00:33:46] Quick launch, then slow progress with projects.[00:36:42...
Ecom Gold
EcomGold is brought to you by: Rewind Shopify App. Back up your Shopify store because not doing so is absolute lunacy! As a listener of the show, you can claim a no strings attached free month with this link: https://rewind.com/ecommercegold/ Sendlane. Unified email, SMS, and reviews for eCommerce. Better features. Better support. Better customer experience. Send your customers exactly what they want, when they want it. (Better than Klaviyo in Finn's opinion). https://www.sendlane.com/ Su...
