Listen to my latest conversation with Christelle Nouviaire-Domec Creative Director and Associate Lecturer in Sociology & Fashion. We explore fashion's obsession with the late 20th Century and whether the 90s was the most iconic moment in fashion. Christelle also shares insights into what it takes to enter the French fashion market. Having studied Fashion Design in Paris during the 90s, Christelle honed her skills at Lanvin, designing for Christophe Lemaire and Claude Montana, specializing in designing couture and luxury accessories. Her extensive career in fashion includes roles at Vogue Italia, collaborating with luminaries like editors Franca Sozzani, Anna Della Russo, Carine Roitfeld, and photographers such as Paolo Roversi and Peter Lindburgh. Her transition to Asia involved leading buying teams at Lane Crawford and serving as Creative Director of the Singapore heritage department store Tangs. This episode is a valuable resource for entrepreneurs seeking business expansion, as well as students, fashion enthusiasts, and entrepreneurs eager to glean insights from the past to shape a brighter future. Find out more about Christelle @agent_double_france www.linkedin.com/in/christelle-nouviaire