In this episode ofEcho Verse AI Originals, we explore the essential components of a powerful brand strategy, inspired by theColumn Five Brand Strategy Toolkit. We break down the step-by-step process of defining your brand’s purpose, vision, mission, and values—theBrand Heart. Learn how to craft compelling messaging, analyze competitors, and develop a cohesive visual identity. With practical templates and real-world examples, this episode is a must-listen for entrepreneurs, marketers, and designers looking to build or refresh a brand with clarity and impact.