Eat Drink Innovate

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Eat Drink Innovate

Susie White

36 episodes

7 months ago

Susie White dives into the stories of food and beverage start-ups, innovators and entrepreneurs from around Australia, to find out how their innovative products are shaking things up in the food industry.

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All content for Eat Drink Innovate is the property of Susie White and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Episodes (20/36)

Eat Drink Innovate

35. The 3 Reasons Why Food Entrepreneurs Are Succeeding

In this Season 2. wrap-up episode, I share the 3 reasons why and how Food Entrepreneurs, especially those from Small and Medium Sized Businesses, are succeeding in an unprecedented way versus traditional Big Food companies.

Over the last 7 years, the most innovative and high growth products are actually coming from Food Entrepreneurs in start-up and scale-up businesses. These products account for less that 3% of sales in the market but are driving more than 30% of category growth. Some industry insiders are predicting that this is a precursor for the demise of traditional mainstream brands altogether.

These 3 factors for success are evident in the food businesses featured in our Season 2. episodes, as they demonstrate;

Product & Brand Authenticity
Consumer Closeness
Product Discovery

A huge thank you to all our Season 2. podcast guests for sharing their inspiring business stories and expertise with us, and to our long-term sponsor of the Eat Drink Innovate podcast, the Food Innovation Centre at Monash. Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

You can learn more about and connect with Susie at Eat.Drink.Innovate via:

https://eatdrinkinnovate.com.au

https://www.instagram.com/susie.eat.drink.innovate/

https://www.linkedin.com/in/susie-white-4ba47a34/

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Thanks for listening and join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

15 minutes 18 seconds

Eat Drink Innovate

34. Richard, Dan & Oscar, Young Henrys

Richard Adamson, Oscar McMahon and Dan Hampton are the co-founders and directors of Young Henrys. Young Henrys is a group of brewers, distillers, musicians and artists, united in their passion for making exceptionally good beer, cider and spirits with a deep commitment to supporting their local community.

In this episode, you’ll hear about a meeting of minds in 2012, with Richard’s experience in brewing, and Oscar’s hospitality know-how, prompting them to do more than just talk about their love of music and beer, and actually start their own independent brewery. While Dan’s progression from policeman to beer aficionado, lead him to Young Henrys within months of its start-up, and prompted him to get off a bar stool and join the team.

In the Aftertaste section, I think back on my chat with Richard, Oscar and Dan of Young Henrys and discuss the importance of building a community with your food and beverage business.

You can learn more about and connect with the Young Henrys crew at:

https://younghenrys.com

https://www.facebook.com/younghenrysbrewing/

https://www.instagram.com/younghenrys/

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Thanks for listening and join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

45 minutes 33 seconds

Eat Drink Innovate

33. Sam McFarlane, Sam Says

Sam McFarlane owns and operates a social media and content management agency called Sam Says, which creates stand out social and online content for small and medium businesses and solopreneurs. Her philosophy is that no matter what business you’re in, if you're not social online, you’re invisible, because when you’re amazing at what you do, why wouldn’t you want the world to see it?

In this episode, Sam shares the ‘do’s’ and ‘don’ts‘ of social media, including how to create content pillars, maximise hashtags, leverage software to schedule posts, create engaging images and plan out an annual calendar of social media content.

And in the Aftertaste section, I remind you of 3 key lessons we learnt about how to optimise your social media plans so that you’re engaging your customers in the most effective way.

You can connect with Sam at Sam Says via:

https://www.samsays.com.au

https://www.facebook.com/SamSaysSocial/

https://www.linkedin.com/in/sammcfarlane/

And for a free downloadable social media content calendar, simply go online here: https://www.samsays.com.au/resources

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Thanks for listening and join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

44 minutes 16 seconds

Eat Drink Innovate

32. Franziska Iseli, Basic Bananas

Franziska Iseli is the co-founder of Basic Bananas, a marketing agency that helps small businesses around the globe to attract customers and grow through marketing education and mentoring.Their philosophy is that the more you upgrade your marketing knowledge and strategy, the more your business will flourish.

In this episode Franziska walks us through how to create a simple and powerful 1-page Marketing Plan that will immediately focus and strengthen your marketing efforts. If you’re cynical, fearful or over-thinking your marketing campaigns, this is the podcast that will get you out of that rut and spur you into action.

And in the Aftertaste section, I remind you of the key lessons we learnt, when deciding why you’re in business, what you offer, who your consumer is and what makes you unique and valuable in satisfying their needs.

For a FREE download of the Basic Bananas 1-page Marketing Plan template – click here.

Or click on the Basic Bananas website link below and mention the Eat.Drink.Innovate Podcast to attend a half-day ‘Blast-Off’ Marketing Workshop for FREE.

You can connect with Franziska at Basic Bananas via:

https://www.basicbananas.com

https://www.facebook.com/BasicBananas/

https://www.linkedin.com/company/basicbananas/

https://www.instagram.com/basicbananas/

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

38 minutes 26 seconds

Eat Drink Innovate

31. Ryan Hartshorn, Hartshorn Distillery

Ryan Hartshorn is the co-founder, director and Head Distiller at Hartshorn Distillery, a Tasmanian micro distillery that’s the first in the world to make boutique batches of Vodka and Gin from sheep whey, a by-product from their family business, Grandvewe Cheeses.

In this episode, you’ll hear how Ryan and his family ran the Grandvewe sheep cheesery for 13 years, before Ryan bought a copper still off eBay and against all odds, learnt how to ferment and distill sheep’s whey into Vodka.

Ryan’s persistence paid off, with his second batch of Sheep Whey Unfiltered Vodka winning the Best Varietal Vodka of Australia for three years running from 2017-2019 and winning the World’s Best Vodka at the World Vodka Awards in 2018.

And in the Aftertaste section, learn how to “build a moat” to defend your food and beverage products and business against competitors.

You can learn more about Hartshorn Distillery, Grandvewe Cheeses and connect with Ryan on:

https://grandvewe.com.au

https://www.facebook.com/hartshorndistillery

https://www.instagram.com/hartshorndistillery

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

54 minutes 12 seconds

Eat Drink Innovate

30. Tristan Kitchener, Kitchener Partners

Tristan Kitchener is the Founder and Director at Kitchener Partners.

They’re a specialist consulting and advisory firm focused on grocery retailing and the grocery value chain for retailers, manufacturers and growers. Their goal is to increase product ranging, performance and growth of FMCG goods within grocery retailing.

In this episode, you’ll hear from Tristan how to gain ranging within a major grocery retailer in Australia, who to speak to, what to prepare for and when is the right time to consider expanding your business into the retail grocery channel.

And in the Aftertaste section, I remind you of the 3 “must-have” pieces of information you should be ready to share when presenting your new product to a grocery retail buyer.

You can connect with Tristan at Kitchener Partners via:

http://www.kitchenerpartners.com.au

https://www.linkedin.com/in/tristan-kitchener-7a90621b/?originalSubdomain=au

https://www.specificfeeds.com/kitchenerpartners

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

42 minutes 47 seconds

Eat Drink Innovate

29. Hayley Bliedon, The Australian Superfood Co

Hayley Blieden is the founder of The Australian Superfood Co., which is dedicated to increasing the awareness, accessibility and affordability of the distinct flavours and health-enhancing properties of native Australian superfoods.

In this episode, you’ll hear how Hayley was inspired to research the health properties of native foods that were being used by indigenous sports athletes who she worked with as a sports dietician. Determined to harness the impressive nutritional properties of native bush food, Hayley stepped out of dietary practice to start her own food company, which showcases the best of native Australian produce and works with Australian growers and indigenous communities to foster a local super food movement.

And in the Aftertaste section, I share with you a handy creative hack called SCAMPER which can help you create new product ideas by making fresh connections with existing products.

You can learn more about The Australian Superfood Co and connect with Hayley on:

https://austsuperfoods.com.au

https://www.facebook.com/austsuperfoods/

https://www.instagram.com/austsuperfoods/

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

37 minutes 36 seconds

Eat Drink Innovate

28. Alison Swindells, thefoodpeople

Alison Swindells is the Business Development Manager for Australasia at thefoodpeople. They’re a global food trends and ideas agency who have a shared love of food & drink and a passion for gastronomic trends. Their goal is to help small and large businesses develop market-winning products and big food ideas.

In this episode, Alison shares ‘hot off the press’ predictions for 2020 and beyond about global macro drivers and trends for food & drinks. You’ll hear about the two very different sides of a future-looking trend wheel – one of which focuses on mindful consumption, healthy renewal and eco-preservation, while the other side embraces the playful delight of cultural creativity and pleasure seeking.

And in the Aftertaste section, I suggest 3 ways that you could harness the power of food and beverage trends to inspire new product ideas for your business.

To get an insider look at global food and drink trends with trendhub, live trends on food and drink safaris, or find out what’s on menus around the world with menuwatching, you can connect with Alison at thefoodpeople via: alison@thefoodpeople.co.uk

For the FREE download of 2020/2021 trend prediction wheel from thefoodpeople, click here.

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business? Try reading Susie’s Amazon best-selling book,

“Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

36 minutes 7 seconds

Eat Drink Innovate

27. Tom Griffith, Emma & Tom's

Tom Griffith is the co-founder, with friend Emma Welsh, of Emma & Tom’s.

It’s a premium natural juice and snack bar business, that uses minimal processing, all natural ingredients and no added sugar to boost people’s health and vitality.

In this episode, you’ll hear how Emma & Tom stepped out of international careers with a lot of knowledge about investment banking, Ag-science, Cordon Bleu culinary and financial marketing, but very little about premium juices. However, their commercial acumen and desire to run their own business helped them negotiate the rocky path of bottle molding, co-manufacturing and distribution building to create the successful Emma & Tom’s drink and snack business, that’s proudly Australian owned & operated today.

And in the Aftertaste section, I share with you the many different types of entrepreneurs there are, and the one that you really don’t want to be.

You can learn more about Emma & Tom’s and connect with Tom on:

https://emmaandtom.com

https://www.instagram.com/emmaandtoms/

https://www.facebook.com/EmmaAndToms/

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Do you want to learn more about how you could develop new products to drive growth in your food and beverage business?

Try reading Susie’s Amazon Best-selling book, “Innovation Feast; Create new product ideas to feed your hungry business”. It’s available to purchase online at Amazon, Book Depository, Booktopia or via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

31 minutes 16 seconds

Eat Drink Innovate

26. George Gekas, Badalya

George Gekas is the CEO and co-founder of Badalya, a Melbourne-based food and beverage catalyst that specialises in scaling up food start-ups into national and global markets.

Badalya provides individuals and small companies with mentors and a team of professional experts to guide them through the next stage of scaling up their validated business, in the shortest period of time, with the least amount of capital.

In this episode, you’ll learn when is the right time to think about scaling up your food and beverage business, how to find a suitable co-manufacturer and some critical ways of working you’d be wise to include in a co-manufacturing agreement.

And in the Aftertaste section, you’ll learn 3 key lessons that could help you to work more effectively with a co-manufacturer.

Learn more about Badalya and connect with George on:

https://badalya.com

https://www.linkedin.com/company/badalya/

https://www.facebook.com/badalya1

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Want to learn more about how you could develop new products to drive growth in your food and beverage business?

Try reading Susie’s Amazon best-selling book, “Innovation Feast; Create new product ideas to feed your hungry business”.

It’s available to purchase online at Amazon, Book Depository, Booktopia and via the website link below:

https://eatdrinkinnovate.com.au/innovation-feast/

Join me next time to eat, drink and innovate.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

5 years ago

35 minutes 15 seconds

Eat Drink Innovate

25. Francisco Caffarena, Sprout Stack

Francisco Caffarena is the co-founder with Michael Harder of Sprout Stack. It’s an indoor farming business, that’s set to revolutionise the way fresh produce is grown and distributed in Sydney.

In this episode, you’ll hear how Francisco and Michael are driven to overcome the challenges of weather disruption, climate change and food miles, that face traditional crop growers.

Their combined skill sets, in agricultural science, electrical installation and construction, made an ideal partnership to launch their Ag-tech start-up, Sprout Stack.

Together, they created an indoor farm in used shipping containers, filling them with vertical stacks of hydroponic trays. They transformed these containers to create a climate-controlled environment, in which their micro-crops can be watered, nurtured and regulated using integrated computer technology.

As a result, Sprout Stack farms can be set-up and relocated in highly populated, urban areas like metro Sydney, so that fresh produce is grown locally and close to its end users.

And in the Aftertaste section, I share the 10 different ways you could be more innovative in your business.

You can learn more about Sprout Stack and connect with Francisco on:

http://sproutstack.co

https://www.instagram.com/sproutstack/

https://www.facebook.com/sproutstack1/

You can find more information about the 10 Types of Innovation by Doblin here:

https://doblin.com/ten-types

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

Want to learn more about how you could develop new products to drive growth in your food and beverage business?

https://eatdrinkinnovate.com.au/innovation-feast/

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

41 minutes 4 seconds

Eat Drink Innovate

24. Tom Dawkins, Start Some Good

Tom Dawkins is the CEO and co-founder of StartSomeGood, a social enterprise that enables cause-driven crowdfunding, innovative partnerships and social entrepreneur education. Their goal is to get people together to help change the world.

In this episode, you’ll learn about the key characteristics of a Social Enterprise, what makes for a successful crowdfunding campaign and how building a business with social purpose has the power to not only strengthen your business idea but also make a meaningful difference to the world.

And in the Aftertaste section, you’ll learn 3 key lessons that could help you with social enterprise building and crowdfunding.

Learn more about StartSomeGood, the Good Hustle social entrepreneur courses, download the free Food Entrepreneurs Guide to Crowdfunding, and connect with Tom on:

https://startsomegood.com

https://twitter.com/startsomegood

https://www.instagram.com/StartSomeGood/

https://startsomegood.com/academy - Social entrepreneur courses

https://growit.startsomegood.com - The Food Entrepreneurs Guide to Crowdfunding.

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

38 minutes 37 seconds

Eat Drink Innovate

23. Mitch Wells, Billy Van Creamy

Mitch Well is the co-founder, with brother Alex, of Billy Van Creamy, an ice cream business that makes natural, organic and vegan ice cream, just like you would make it at home from fresh and simple ingredients like milk, cream, sugar and eggs.

In this episode, you’ll hear how Mitch and Alex’s entrepreneurial journey started with a home ice-cream maker and a gap they spotted in the Melbourne food truck scene for sweet desserts.

With a little knowledge, a ‘can do’ attitude and a lot of personal sweat equity, the two brothers have bootstrapped the growth Billy Van Creamy from a bowling club kitchen and furniture-van turned food-truck, into two bricks and mortar stores and a foray into the retail grocery channel.

And in the Aftertaste section, I reflect back on my chat with Mitch and share the 2 key questions you need to answer to create winning growth strategies to guide your food and beverage business.

You can learn more about Billy Van Creamy and connect with Mitch on:

https://www.billyvancreamy.com.au

https://www.facebook.com/billyvancreamy

https://www.instagram.com/billyvancreamy/

You can find more information about the Business Model Canvas by Strategyzer here:

https://www.strategyzer.com/canvas/business-model-canvas

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

38 minutes 31 seconds

Eat Drink Innovate

22. Bronte Hogarth, Raise the Bar

Bronte Hogarth is the founder of Raise The Bar, a social enterprise which transforms spent coffee grounds from local cafés into coffee scrub bars with zero waste packaging.

In this episode, you’ll hear how Bronte’s eco-entrepreneur upbringing and desire to lead a zero waste lifestyle, promoted her to step-change from a career in digital marketing to start her own waste upcycling skincare business. Her goal is to help reduce the 100,000 tonnes of wasted coffee grounds that are going into landfill each year. After developing early product recipes at home, Bronte successfully ran a crowd-funding campaign to fund the shift out of her kitchen and into external manufacturing, which has proven to be a key step for business growth.

You can learn more about Raise The Bar coffee scrubs and connect with Bronte on:

https://youraisethebar.com

https://www.instagram.com/youraisethebar/

https://www.facebook.com/youraisethebar/

Many thanks to this episode’s sponsor, the Food Innovation Centre at Monash.

Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

39 minutes 38 seconds

Eat Drink Innovate

21. Welcome Back to Season 2

Welcome back, you’re in for another inspiration-packed season of the Eat. Drink. Innovate podcast. I’m Susie White, a product innovation coach, author and podcaster in Melbourne Australia and this Season I’ll be talking with food entrepreneurs, innovators and start-ups to get behind the scenes and find out how they’re building successful businesses and making their mark on the Australian food industry. And I’m mixing things up a little this season by also speaking with food and beverage industry experts, who will offer their wisdom and experience on key topics of building a food and beverage business, such as how to work with a manufacturer, develop packaging, use social media, develop a brand and crowd-fund, to name just a few.

This season, we’d also like to hear more from YOU the listeners.

Now you can ask a question, leave a comment or suggest who else I should be chatting with on our new dedicated podcast hotline, simply phone +61 3 8844 4823 and leave me your message.

And if you’re looking for some ‘how to’ advice to come up with new food and beverage product ideas, you can take a look at my Amazon best-selling book, and connect with me on my website or instagram;‘Innovation Feast: Create new product ideas to feed your hungry business”

https://eatdrinkinnovate.com.au/innovation-feast/

https://eatdrinkinnovate.com.au/food-and-beverage-product-innovation/

https://www.instagram.com/susie.eat.drink.innovate/

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

4 minutes 6 seconds

Eat Drink Innovate

20. Overcome the Top 5 Limiting Beliefs of Food Start-Ups

Hello everyone, I’m Susie White and this is a special wrap-up episode celebrating the end of Season 1. of the Eat Drink Innovate podcast. Instead of interviewing a single food entrepreneur, start-up or innovator, in this episode you’ll hear about the top 5 limiting beliefs about starting a food and beverage business and how to overcome these. Everything piece of advice is based on the combined wisdom of the dozens of successful food business founders that I’ve interviewed throughout the year.

I regularly ask my podcast guests, “What advice would you offer someone who wants to start a food or beverage business?” And in this episode you’ll hear their honest and heartfelt responses about how they’ve started a successful food or beverage business by overcoming the following 5 limiting beliefs that:

There is a right time to start.
You need more time to prepare before you act.
You can do it all by yourself.
It’s easy money and a fast track to success.
It’s going to be right the first time.

Many thanks to all my podcast guests this year for your generosity in sharing your inspiring business stories with us. And to my subscribers and listeners, thank you for all your support and for being as enthused about new food and beverage products as I am.

To express your interest in future services to help you start up your very own packaged food and beverage business, connect with Susie on:

https://eatdrinkinnovate.com.au/food-and-beverage-product-innovation/

And a huge thank you to the long-term sponsor of the Eat Drink Innovate podcast, the Monash Food Innovation Centre. Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

24 minutes 8 seconds

Eat Drink Innovate

19. Shila Barak, Well & Good

Shila Barak is the Product Development Manager of Well & Good, and daughter of the business co-founder, Sam Barak.

Well & Good is at the forefront of the gluten-free food industry. They create high quality, gluten and allergen-free flour and baking mixes of cakes, biscuits and bread. They also make allergen-free ready baked breads including, hamburger buns, baguettes and sliced bread.

In this episode, you’ll hear how Sam was motivated to start the business after making a gluten-free cake for a friend’s son so he wouldn’t miss out on the birthday fun.

You’ll hear how Shila describes their humble start with just four employees in her Dad’s garage and how Sam’s vision has expanded Well & Good from selling into food service channels and major retail stores, to running a bakery. You’ll hear how Shila manages the challenges of working with family members, their philosophy to succession planning and their hands-on approach to developing effective social media content in-house.

And because of their family passion and drive, despite their accountant’s gloomy predictions, Well & Good has grown into the profitable multi-million dollar business it is today.

Plus, in this episode, you’ll also learn about the power of a well-thought out growth strategy and how you might leverage one for your own food or beverage business.

You can learn more about Well & Good products and connect with Shila on:

http://www.wellandgood.com.au

https://www.facebook.com/WellandGoodFoods/

https://www.instagram.com/WellandGoodFoods/

http://www.youtube.com/user/wellandgoodfood

Many thanks to this episode’s sponsor, the Monash Food Innovation Centre. Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

To download the free guide featuring more information about The Ansoff Matrix, go to:

https://www.smartinsights.com/guides/essential-marketing-models/

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

35 minutes 31 seconds

Eat Drink Innovate

18. Nathan Wakeford, Somage Fine Foods

Nathan Wakeford is the co-founder, with Ben Kelly, of Somage Fine Foods.

It’s a specialty beverage company known for their premium Kali drinking chocolate, Chamellia specialty tea blends, and raw goods like matcha powder and chai spices, which are sold through food service channels.

In this episode, you’ll hear how Nathan mixed their first drinking chocolate in his Melbourne lounge room and twelve years on, this Kali drinking chocolate remains one of their best-selling product lines.

To generate enough revenue to support the two co-founders, Somage Fine Foods expanded its product offer into Chamellia specialty teas, which encouraged Nathan to develop a love of travelling to far-flung tea plantations across Asia, and provided the opportunity to develop private label tea blends for other well-known brands.

Based on the success in Australia, and with a desire to expand Somage Fine Foods globally, Nathan moved to Portland Oregan USA. Today, Somage is a growing multi-million dollar business, supplying over 2,500 food service outlets globally, and carving out an enviable foothold in the US, Australian and Asian markets.

In this episode, you’ll also learn about the importance of reaching innovators and early adopters to grow your food or beverage business during its’ start-up stage, and when launching new products.

You can learn more about Somage Fine Foods and connect with Nathan on:

https://somage.com.au/

https://somage.com

https://www.facebook.com/somagefinefoods/

Many thanks to this episode’s sponsor, the Monash Food Innovation Centre. Find out how they can help your business become more innovative: https://www.foodinnovationcentre.com.au

For more information about the Innovation Adoption Lifecycle model, go to:

https://www.interaction-design.org/literature/article/understanding-early-adopters-and-customer-adoption-patterns

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

6 years ago

38 minutes 56 seconds

Eat Drink Innovate

17. Tahlia Mynott, Made With Raw Love

Tahlia Mynott is the co-founder with Scott Turner of Made With Raw Love.

They make raw chocolate and cacao elixirs with certified organic and wild harvested ingredients.

In this episode, you’ll hear how Made With Raw Love is really a love story all in itself. On one of Tahlia and Scott's first dates, Scott prepared some frankincense and honey raw chocolate. The use of healing oils in chocolate was a source of inspiration for Tahlia and together they have forged an enviable lifestyle business. Made With Raw Love expresses Tahlia and Scott’s personal passion for healing with food through plant-based eating and compliments Tahlia’s practice and food philosophies as a holistic nutritionist.

Plus, in this episode, you’ll learn about the benefits of sharing your Origin Story as the founder or owner of a food and beverage business.

Learn more about the Made With Raw Love product range and connect with Tahlia and Scott on:

https://www.madewithrawlove.com

https://www.instagram.com/madewithrawlove/

https://www.facebook.com/madewithrawlove

Many thanks to this episode’s sponsor, Badalya, a global food and beverage venture catalyst which specialises in taking validated food concepts to global markets. You can check them out at http://www.badalya.com and put them to work building your business.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

7 years ago

43 minutes 24 seconds

Eat Drink Innovate

16. Andy Fist, Kooee! Snacks

Andy Fist is one of the co-founders, with Shaun Malligan, of Kooee Snacks, which produces a range of healthy, high-protein, 100% beef jerky snacks made in Tasmania. Unlike many of its competitors, Kooee jerky caters for active, healthy people of any gender, who share the founders’ love of participating in outdoor activities.

In this episode, you’ll hear how Shaun encouraged Andy to embrace his closet-obsession for beef jerky in New York, to start-up a beef jerky factory in Tasmania. Learn how Andy & Shaun leveraged their high-quality gourmet jerky flavours, iconic Tasmanian wilderness pack graphics and unique single serve packs, to quickly gained buyers’ attention and extend into health food shops, outdoor sporting outlets, deli’s, IGA, Woolworths and Dan Murphy’s nationally.

Plus, in this episode, you’ll learn about the benefits of developing product design guidelines to deliver a consistent product experience that your consumers will love and value.

Learn more about the Kooee! Snacks product range and connect with Andy on:

https://www.kooeesnacks.com.au

https://www.facebook.com/kooeesnacksau

https://www.instagram.com/kooeesnacksau/

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.

7 years ago

50 minutes 22 seconds