In a digital world flooded with videos, how can any business or personal brand get noticed? Today we're joined by Aaron Lympany, founder of Rhymes Video, who shares his insight into creating the perfect balance between creativity and strategy, how to tell compelling stories through videos, and understanding the ever-changing algorithms and platforms. Today's episode is hosted by Cee Cee Huffman and Carson Barclay, and filmed at the ⁠⁠⁠⁠⁠⁠⁠Earfluence⁠⁠⁠⁠⁠⁠⁠ Podcast Studio in Downtown Raleigh.