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E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies
Bobby Hewitt
112 episodes
4 days ago
"Send me a text" Your market's awareness and sophistication levels are crucial factors that determine whether your Black Friday supplement marketing campaigns convert or fall flat. In this episode, learn how to identify where your supplement market sits on the awareness/sophistication grid and adapt your positioning accordingly. Discover... Why skepticism temporarily rises during Black Friday promotionsHow to find "awareness gaps" in saturated marketsWhen to lead with education vs. diff...
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Marketing
Business,
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Health & Fitness
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All content for E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies is the property of Bobby Hewitt and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
"Send me a text" Your market's awareness and sophistication levels are crucial factors that determine whether your Black Friday supplement marketing campaigns convert or fall flat. In this episode, learn how to identify where your supplement market sits on the awareness/sophistication grid and adapt your positioning accordingly. Discover... Why skepticism temporarily rises during Black Friday promotionsHow to find "awareness gaps" in saturated marketsWhen to lead with education vs. diff...
Show more...
Marketing
Business,
Entrepreneurship,
Health & Fitness
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The Rising CAC Opportunity: Why Higher Customer Acquisition Costs Signal Growth in Supplement Businesses
E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies
35 minutes
2 months ago
The Rising CAC Opportunity: Why Higher Customer Acquisition Costs Signal Growth in Supplement Businesses
"Send me a text" This episode gives you step-by-step guidance specifically for increasing CAC strategically rather than just accepting AOV/CAC relationships. Explores how higher CAC (Customer Acquisition Costs) can: Unlock premium marketing channelsAttract higher-quality customersCreate competitive advantagesEnable faster scalingImprove market positioningAfter working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to discove...
E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies
"Send me a text" Your market's awareness and sophistication levels are crucial factors that determine whether your Black Friday supplement marketing campaigns convert or fall flat. In this episode, learn how to identify where your supplement market sits on the awareness/sophistication grid and adapt your positioning accordingly. Discover... Why skepticism temporarily rises during Black Friday promotionsHow to find "awareness gaps" in saturated marketsWhen to lead with education vs. diff...