Lately, many SMBs noticed a drastic drop in the leads and inquiries they would organically get. This was either because of decreased demand or increased competition.
This implies going out there and looking for the right customers yourself is becoming a must. If you want to increase your customers, doubling down on your sales process is one of the most effective ways to do it.
Today, I am speaking with Josh Yates, sales director of Saphyte - UAE based CRM solution for small and medium businesses.
He will take you through the main mistakes SMBs make in the sales process, we’ll discuss how to identify the ideal customer or how to hire a salesperson to your team.
This episode includes:
- What are the typical mistakes SMBs make in sales
- How should the proper sales process look like
- Why and how to use CRM
- How to choose the right one
- How to hire salespeople
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Lately, many SMBs noticed a drastic drop in the leads and inquiries they would organically get. This was either because of decreased demand or increased competition.
This implies going out there and looking for the right customers yourself is becoming a must. If you want to increase your customers, doubling down on your sales process is one of the most effective ways to do it.
Today, I am speaking with Josh Yates, sales director of Saphyte - UAE based CRM solution for small and medium businesses.
He will take you through the main mistakes SMBs make in the sales process, we’ll discuss how to identify the ideal customer or how to hire a salesperson to your team.
This episode includes:
- What are the typical mistakes SMBs make in sales
- How should the proper sales process look like
- Why and how to use CRM
- How to choose the right one
- How to hire salespeople
Mazen Aloul: How can SEO help small businesses grow (E17)
Dubai Business Podcast
35 minutes 8 seconds
5 years ago
Mazen Aloul: How can SEO help small businesses grow (E17)
What comes to your mind when you think of SEO? Do you consider it a scam? Do you think it is dead? Do you think it cannot work for small businesses in Dubai?
With such false ideas and thoughts, many businesses tend to overlook the need for SEO and completely focus on paid advertising only. While that can help you scale quicker, it also costs a lot of money, and in the longer run, relying on a few paid channels is a risky strategy.
SEO often seems extremely technical and complicated. But if you keep basic principles in mind, you can't get wrong. "What businesses forget is that Google's main customer is the searcher and Google wants to deliver the relevant results for every search," says our guest in this episode of Dubai Business Podcast. If you start from there, you will never fall for things like stuffing your page with keywords, buying non-sense backlinks, etc.
Mazen Aloul is a Founder of WebQuest SEO, whose main goal is to “demystify SEO” in the UAE. Mazen has put together a Business Owner’s Guide to SEO that you can find on his website and in this conversation, we will go through the main things you as business owners should consider when it comes to SEO in 2020. Mazen also shares with us some interesting tools that can up your SEO game. Tune in now!
This episode includes:
12:50 min - Red flags: How to identify SEO scam
15:25 min - What can I do myself to improve SEO
22:05 min - How can small business work with content
27:00 min - Google wants to think like a human
28:00 min - Understand this and you will understand SEO
Dubai Business Podcast
Lately, many SMBs noticed a drastic drop in the leads and inquiries they would organically get. This was either because of decreased demand or increased competition.
This implies going out there and looking for the right customers yourself is becoming a must. If you want to increase your customers, doubling down on your sales process is one of the most effective ways to do it.
Today, I am speaking with Josh Yates, sales director of Saphyte - UAE based CRM solution for small and medium businesses.
He will take you through the main mistakes SMBs make in the sales process, we’ll discuss how to identify the ideal customer or how to hire a salesperson to your team.
This episode includes:
- What are the typical mistakes SMBs make in sales
- How should the proper sales process look like
- Why and how to use CRM
- How to choose the right one
- How to hire salespeople
