DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands.
We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more.
If you're interested in the stories behind your favorite consumer brands, this podcast is for you.
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DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands.
We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more.
If you're interested in the stories behind your favorite consumer brands, this podcast is for you.
#357 - Product First, Creator Second: How 1Up Candy Hit $10M in 10 Months feat. VOID CEO Chris Koch
DTC POD: How The Best Brands Are Built
43 minutes 45 seconds
5 months ago
#357 - Product First, Creator Second: How 1Up Candy Hit $10M in 10 Months feat. VOID CEO Chris Koch
Chris Koch is the founder and CEO of VO/D, a venture studio that partners with major talent to build CPG brands in DTC, e-commerce, and retail.
In this episode of DTC Pod, Chris shares how VO/D identifies product opportunities, vets creator partners, and structures deals for long-term growth, using the success of 1Up Candy as a case study.
DTC POD: How The Best Brands Are Built
DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands.
We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more.
If you're interested in the stories behind your favorite consumer brands, this podcast is for you.