
In this episode, we sit down with Matthew Gohl, CEO of Santevia, to reveal the bold strategies that took them from Amazon dependence to thriving in DTC & e-commerce. 🔑 Key Takeaways:The painful Amazon pivot: Switching from Vendor to Seller CentralHow they optimized Amazon ads while building their brand off-platformWhy DTC & word-of-mouth now drive their biggest salesEssential lessons for entrepreneurs scaling beyond Amazon🔔 Subscribe for more expert insights on Amazon growth, DTC marketing & scaling brands!