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Drop The Mic with Jason Hunt
Jason Hunt
237 episodes
5 days ago
Drop The Mic is the pulse of marketing brilliance, where the world's top marketers share their journey from start to stardom. Uncover the tactics and stories behind their success in a rapidly evolving industry. Each episode is a treasure trove of insights, offering inspiration and guidance for marketers at any level. Dive into the minds that shaped the marketing world and discover how to leave your own mark. This is where legends speak, insights sparkle and marketing magic happens.
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Marketing
Business
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All content for Drop The Mic with Jason Hunt is the property of Jason Hunt and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Drop The Mic is the pulse of marketing brilliance, where the world's top marketers share their journey from start to stardom. Uncover the tactics and stories behind their success in a rapidly evolving industry. Each episode is a treasure trove of insights, offering inspiration and guidance for marketers at any level. Dive into the minds that shaped the marketing world and discover how to leave your own mark. This is where legends speak, insights sparkle and marketing magic happens.
Show more...
Marketing
Business
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#234 – Vance Morris: From Disney Executive to Direct Response Master & Clients for Life Strategy
Drop The Mic with Jason Hunt
46 minutes 39 seconds
2 months ago
#234 – Vance Morris: From Disney Executive to Direct Response Master & Clients for Life Strategy

Former Disney executive turned entrepreneur Vance Morris reveals the systematic approach that transformed his carpet cleaning business into a million-dollar operation and how any business owner can apply Disney's legendary customer experience principles to command premium prices and create lifelong client relationships.

In this episode, Vance breaks down his famous $125K auto parts campaign, shares Disney's systematic approach to business operations, and reveals his proven "10-10-10" prospecting method that generates 73% response rates while competitors struggle with digital noise.

πŸ”‘ Topics Covered:

  • Disney's systematic approach to customer experience and why systems create business freedom
  • The complete breakdown of Vance's $1,000 investment that generated over $1 million in revenue
  • Physical mail strategies that cut through digital overwhelm and get real responses
  • The "10-10-10" prospecting formula: 10 prospects, 10 touches, 10 weeks for consistent sales
  • Power base marketing with relationship-building tactics that keep you top-of-mind
  • How to select and research high-value prospects using VAs and AI tools
  • Creative gatekeeper strategies and controversial content that generates engagement
  • The "50-mile famous" approach to dominating your local market
  • Why customer retention beats acquisition and how to implement both systematically

🎯 Perfect for:Entrepreneurs, business owners, agency leaders, and marketers who want to stop competing on price, build premium positioning, and create systematic approaches to client acquisition and retention.

πŸ“ˆ Key Strategies Discussed:

  • Systematic Magicβ„’ framework for business operations
  • Disney bootcamp 10-step campaign sequence
  • Newsjacking techniques for timely engagement
  • Candy bowl power base marketing system
  • Physical mail vs. digital marketing integration
  • Sales cycle management (30 days to 3+ years)

⏰ Episode Timestamps:00:00 – Intro: Vance's Disney background & entrepreneurial journey
02:58 – Disney's biggest business lesson: systems and processes
04:40 – How systems create operational freedom
06:51 – The legendary $125K auto parts campaign breakdown
09:17 – Physical mail marketing strategies and persistence tactics
13:19 – Creative approaches for getting past gatekeepers
16:43 – Disney bootcamp 10-step campaign sequence revealed
19:29 – The "10-10-10" prospect strategy explained
22:36 – High-value prospect selection criteria and research methods
25:19 – Delegating to VAs and using ChatGPT for prospect research
28:26 – Understanding sales cycles: 30 days to 3 years
30:14 – Standing out with controversial and engaging content
31:24 – Newsjacking technique for timely market engagement
36:11 – "50-mile famous" local business domination strategy
37:32 – Power-based marketing with the candy bowl system
40:52 – Customer retention vs. acquisition cost analysis
43:04 – Staying top-of-mind without being pushy or annoying

Connect with Vance Morris:

Website: https://www.deliverservicenow.com

Facebook: https://www.facebook.com/vance.morris.9/

LinkedIn: https://www.linkedin.com/in/vancemorris/


Connect with Jason Hunt:

Website: https://jayhunt.social

LinkedIn: https://www.linkedin.com/in/socialmediaspeaker/

Instagram: https://www.instagram.com/jayhuntofficial

TikTok: https://www.tiktok.com/@jayhuntofficial

Join me on SKOOL: https://www.skool.com/ayb


πŸ“© Enjoyed this episode? Subscribe to Drop The Mic and leave a review to help other entrepreneurs discover these proven strategies for building lasting client relationships and premium-priced businesses.

Drop The Mic with Jason Hunt
Drop The Mic is the pulse of marketing brilliance, where the world's top marketers share their journey from start to stardom. Uncover the tactics and stories behind their success in a rapidly evolving industry. Each episode is a treasure trove of insights, offering inspiration and guidance for marketers at any level. Dive into the minds that shaped the marketing world and discover how to leave your own mark. This is where legends speak, insights sparkle and marketing magic happens.