Jonas Terning is the founder of a B2B marketing agency called Scaale.io. Jonas has an unusual backround as he first worked in the media industry and then joined Planhat to help build their brand.In this episode we talk about:- how big vs. small companies approach their marketing and brand - how AI changes B2B marketing and where- what should b2b companies do now- what AI cannot replace- storytelling🌍 Join our community of 700+ European B2B Marketers on drivingdemand.carrd.co
All content for Driving Demand is the property of Akseli Matila, B2B growth expert and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Jonas Terning is the founder of a B2B marketing agency called Scaale.io. Jonas has an unusual backround as he first worked in the media industry and then joined Planhat to help build their brand.In this episode we talk about:- how big vs. small companies approach their marketing and brand - how AI changes B2B marketing and where- what should b2b companies do now- what AI cannot replace- storytelling🌍 Join our community of 700+ European B2B Marketers on drivingdemand.carrd.co
26 - The no bullsh*t guide to Social Selling (with Laura Erdem, Senior Account Executive at Dreamdata)
Driving Demand
38 minutes
2 years ago
26 - The no bullsh*t guide to Social Selling (with Laura Erdem, Senior Account Executive at Dreamdata)
Laura Erdem is a Senior Account Executive at Dreamdata. During this episode she gives us an in-depth look into how Dreamdata (and herself) became extremely successful with Social Selling.On this episode we talk about:- Their playbook for social selling on LinkedIn- Main success metrics?- How to get everyone to buy into it?- 3 most important things to become successful on LinkedIn?- 3 most common errors in employee advocacy?This episode is brought to you by our great partners Albacross, Hockey...
Driving Demand
Jonas Terning is the founder of a B2B marketing agency called Scaale.io. Jonas has an unusual backround as he first worked in the media industry and then joined Planhat to help build their brand.In this episode we talk about:- how big vs. small companies approach their marketing and brand - how AI changes B2B marketing and where- what should b2b companies do now- what AI cannot replace- storytelling🌍 Join our community of 700+ European B2B Marketers on drivingdemand.carrd.co
