In this gear change episode of Drivetime, we catch up with Nick King, Insight Director at Autotrader, returns to bust myths and talk pricing strategy.

Nick shares why getting the price right is critical for minimising margin loss, and how AutoTrader helps retailers do just that.

Plus, we get a glimpse of his more personal side, including: - His love of indie music - His dream road trip - The piece of tech he can’t live without

Gear Change episodes are short bonus clips from our main interviews, giving you a chance to get to know our guests on a more personal level.

Drivetime is the global auto tech podcast designed to help you navigate the fast-moving world of automotive innovation.

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