Marketing and business strategy podcast for executives and marketing leaders who want to improve outcomes from marketing.
Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.
Created in partnership with Share Your Genius
An award-winning B2B podcast production company: https://www.shareyourgenius.com/
Marketing and business strategy podcast for executives and marketing leaders who want to improve outcomes from marketing.
Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.
Created in partnership with Share Your Genius
An award-winning B2B podcast production company: https://www.shareyourgenius.com/
All marketers have heard absurd statements from bosses and co-workers.
In this episode, we’re sharing stories from marketers about the hilarious and downright baffling requests, feedback and mandates they’ve gotten from on high: bosses and others in the C-suite, clients, know-it-all VCs and the beloved tech teams who think they can do marketing better.
From unrealistic expectations to bizarre feedback (like, “make it more magical”), we take a look at the moments that will make you lift a brow.
Resources:
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Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
