What you'll learn in this episode:
- How one founder makes $70K/month but takes home $0 in profit—and the math mistake e-commerce owners make without knowing it
- Why interviewing 20 people before you build anything will save you 6 months of wasted product development (and how to find your first whale client in week 1)
- The "cost of inaction" framing that turns a $5K service into a $25K no-brainer—because you're not selling a solution, you're eliminating a bleeding problem
- The MVP Guru model: How to sign 4-6 clients per month at $25K each by promising paying customers in 5 days—not 5 months
- Why "no strings attached" interviews can close more high-ticket deals than any sales script ever could (the counterintuitive approach that makes clients beg to work with you)