All content for Do Less Marketing is the property of Brittany Downey and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
From Swiping Right to Scaling Right: An Unconventional Path to a Thriving Business — with Michael Johnson
Do Less Marketing
37 minutes
7 months ago
From Swiping Right to Scaling Right: An Unconventional Path to a Thriving Business — with Michael Johnson
My guest today, Michael Johnson, is a lawyer who built a thriving, remote-first practice by leaning into an overlooked niche.
In this episode, he shares how a personal need sparked a business idea, why going all-in on education changed everything, and what it took to grow a law firm that works with his family life.
We talk Instagram reels, early missteps, niche marketing, and the mindset shifts that helped him stop doing everything—and start scaling with intention.
If you’re building a service-based business and want more alignment, more clarity, and a little more fun along the way, this one’s for you.
Michael’s Instagram: https://www.instagram.com/physiciancontracts/ Michael’s Website: https://www.michaeljohnsonlegal.com/
Downey Strategy: https://downeystrategy.com/ Brittany’s LinkedIn: https://www.linkedin.com/in/brittany-downey/
