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Disruptors Handbooks - Turning Ideas into Action
Disruptors Co
15 episodes
3 days ago
Over the last ten years, Disruptors Co has developed a comprehensive library of actionable frameworks, strategies and tools for generating growth and delivering measurable results. Each episode is a deep dive into research and frameworks emerging from industry or from our own work. We use AI to generate podcast interviews that dig into the data to reveal insights and information that you can action today.
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Entrepreneurship
Business
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All content for Disruptors Handbooks - Turning Ideas into Action is the property of Disruptors Co and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Over the last ten years, Disruptors Co has developed a comprehensive library of actionable frameworks, strategies and tools for generating growth and delivering measurable results. Each episode is a deep dive into research and frameworks emerging from industry or from our own work. We use AI to generate podcast interviews that dig into the data to reveal insights and information that you can action today.
Show more...
Entrepreneurship
Business
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Insights into Buyer Behavior
Disruptors Handbooks - Turning Ideas into Action
22 minutes 26 seconds
5 months ago
Insights into Buyer Behavior

Over 1900 B2B buyers were surveyed by G2 to reveal the key trends in buyer decision making and vendor selection for 2024-25.

This episode reveals some of the key elements and insights from the report, including:

  • Massive focus on accelerated ROI (within 3 months)
  • "AI-inside" is a key requirement and helps justify investment
  • Shortlists have become shorter - so standing out earlier in the buying cycle is essential.


Download the full report here.

Disruptors Handbooks - Turning Ideas into Action
Over the last ten years, Disruptors Co has developed a comprehensive library of actionable frameworks, strategies and tools for generating growth and delivering measurable results. Each episode is a deep dive into research and frameworks emerging from industry or from our own work. We use AI to generate podcast interviews that dig into the data to reveal insights and information that you can action today.