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Disruptors Handbooks - Turning Ideas into Action
Disruptors Co
15 episodes
3 days ago
Over the last ten years, Disruptors Co has developed a comprehensive library of actionable frameworks, strategies and tools for generating growth and delivering measurable results. Each episode is a deep dive into research and frameworks emerging from industry or from our own work. We use AI to generate podcast interviews that dig into the data to reveal insights and information that you can action today.
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Entrepreneurship
Business
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All content for Disruptors Handbooks - Turning Ideas into Action is the property of Disruptors Co and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Over the last ten years, Disruptors Co has developed a comprehensive library of actionable frameworks, strategies and tools for generating growth and delivering measurable results. Each episode is a deep dive into research and frameworks emerging from industry or from our own work. We use AI to generate podcast interviews that dig into the data to reveal insights and information that you can action today.
Show more...
Entrepreneurship
Business
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DH06: Mapping Buyer Personas
Disruptors Handbooks - Turning Ideas into Action
15 minutes 8 seconds
4 months ago
DH06: Mapping Buyer Personas

Create more accurate buyer personas to help your marketing resonateUnlock sharper strategy, stronger messaging, and more meaningful engagement with the Disruptors Co Buyer Persona Handbook.

Built for marketers, strategists, and innovation leads navigating complexity, this guide gives you the tools to craft high-impact personas that go beyond surface demographics—mapping motivations, decision triggers, and behavioural insights that drive purposeful action.

Whether you’re refining your go-to-market strategy or designing AI-powered solutions, this handbook helps ensure every move is grounded in empathy and aligned with outcomes.

Download the handbook here.

Disruptors Handbooks - Turning Ideas into Action
Over the last ten years, Disruptors Co has developed a comprehensive library of actionable frameworks, strategies and tools for generating growth and delivering measurable results. Each episode is a deep dive into research and frameworks emerging from industry or from our own work. We use AI to generate podcast interviews that dig into the data to reveal insights and information that you can action today.