This is a conversation about what it really takes to build a business, stand out in a sea of sameness, and recover when the hustle turns into burnout. Louis Butterfield is the co-founder of Awesome Business Videos & Video Heroes, an agency, program & community helping founders create videos that actually get watched on LinkedIn. Known for his playful “videos in the park” format, Louis has carved out a reputation for making content that’s ungeneric, entertaining, and rooted in values. ...
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This is a conversation about what it really takes to build a business, stand out in a sea of sameness, and recover when the hustle turns into burnout. Louis Butterfield is the co-founder of Awesome Business Videos & Video Heroes, an agency, program & community helping founders create videos that actually get watched on LinkedIn. Known for his playful “videos in the park” format, Louis has carved out a reputation for making content that’s ungeneric, entertaining, and rooted in values. ...
Sales and communication expert & founder of the Art of Sell, Richard Moore, joins Jeff Abracen to dig into why most people are selling the wrong way, how to stop chasing vanity metrics, and what really drives business growth in 2025. They discuss why content and engagement won’t pay the bills, how to ditch the spray-and-pray approach to sales, the power of deep, meaningful conversations over mass outreach, why client acquisition is the only metric that matters, the art of handling objecti...
Disruptive Influence with Jeff Abracen
This is a conversation about what it really takes to build a business, stand out in a sea of sameness, and recover when the hustle turns into burnout. Louis Butterfield is the co-founder of Awesome Business Videos & Video Heroes, an agency, program & community helping founders create videos that actually get watched on LinkedIn. Known for his playful “videos in the park” format, Louis has carved out a reputation for making content that’s ungeneric, entertaining, and rooted in values. ...
